How to Buy Bilibili Stock

Bilibili Inc

Bilibili Inc. provides online entertainment services for the young generations in the People's Republic of China.

Bilibili stock last closed at $21.95, down 0.36% from the previous day, and has increased 25% in one year. It has overperformed other stocks in the Electronic Gaming & Multimedia industry by 0.38 percentage points. Bilibili stock is currently +25.75% from its 52-week low of $17.46, and -39.7% from its 52-week high of $36.40.

At the moment, there are 414.72M shares of BILI outstanding. The market capitalization of BILI is $9.10B. In the past 24 hours, 1.05M BILI shares were traded.

How to Buy Bilibili Stock

Not sure how to invest in Bilibili stock? Here's how.

  1. Figure out where to buy Bilibili stock: You need to choose a stock brokerage, but don't worry - we've analyzed dozens of online stock brokerages and apps to help you figure out where to buy Bilibili stock.
  2. Sign up for your brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've identified.
  3. Put funds into your brokerage account: Pick your method of payment and add your information.
  4. Research Bilibili stock: The Bilibili ticker symbol is BILI. Is Bilibili stock a good investment? Should you buy shares of BILI? How do BILI's underlying business fundamentals look? Do top analysts think Bilibili is a good buy? Why has BILI's stock price moved recently? (Hint: Our stock market research website can help you figure out if BILI is a good stock to buy).
  5. Execute your BILI buy order: Decide if you will purchase BILI shares at the current market price or use a limit order to purchase BILI shares at a specific price.
  6. Get notifications regarding your investment in BILI: Create a watchlist to key updates about your new investment in Bilibili shares.

Step 1: Figure out where to buy Bilibili stock

You need a brokerage account in order to access the NASDAQ market and buy BILI shares.

A brokerage account is an investment account that enables you to buy and sell a variety of financial instruments, such as stocks, bonds, mutual funds, and ETFs.

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Step 2: Sign up for your brokerage account

Now that you've selected the best brokerage, you need to fill out some personal info so you are able to buy BILI today.

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  1. Send your data by pressing the "Create Account" button.
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Step 3: Put funds into your brokerage account

Now that you've opened your account on the best stock investing app, you need to deposit funds:

Watch this video walkthrough if you need help depositing funds into your new investment account.

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Step 4: Research Bilibili stock

After you have identified the best place to buy Bilibili stock, it's important to research their stock prior to investing, so you can comprehend the risk and opportunity.

Bilibili Metrics

BILI Price
$21.95
1w %
-1.35%
1y %
25%
5y %
-79.32%
P/E
52.51x
P/B
3.99x
P/S
2.07x
PEG
0.25x
Revenue
$4.45B
Earnings
$175.00M
Fore. Rev. Growth
108.81%
Fore. Earn. Growth
209.21%
Market Cap
$9.10B
Next Earnings
N/A
Next Dividend
N/A

Bilibili Due Diligence Checks

WallStreetZen was created to help average investors perform better fundamental analysis in minutes instead of hours.

You can see all of the due diligence checks on BILI's stock page.

How is BILI stock valued?

Analysts use a variety of different financial metrics, analyses, models, and charts to gauge BILI's true value.

Using relative valuations methods:

  • BILI may be overvalued based on its P/E ratio of 52.51x, relative to Electronic Gaming & Multimedia industry P/E ratio of 19.43x
  • BILI may be undervalued based on its P/B ratio of 3.99x, relative to Electronic Gaming & Multimedia industry P/B ratio of 5.41x
  • BILI may be undervalued based on its PEG ratio of 0.25x

You can access additional valuation research on BILI's stock here.

How do BILI Financials look?

Signs that BILI is financially healthy:

  • BILI's operating cash flow of $1.05B allows it to safely service it's debt of $1.41B.
  • Total BILI debt is lower than 5 years ago, relative to shareholder equity.
  • There are more short-term assets than short-term liabilities on the BILI balance sheet.
  • BILI earnings of $199.60M is not enough to cover its interest payments.
  • BILI profit margin has gone up from -5% to 3.9% in the past year.
  • There are more short-term assets than long-term liabilities on the BILI balance sheet.

Signs that BILI is not financially healthy:

  • BILI has a relatively high debt to equity ratio of 1.65.

Do analysts think it's a good time to buy Bilibili stock

Out of 5 Equities analysts who give recommendations on BILI, the consensus analyst rating on BILI is a Strong Buy

It's important to keep in mind that analyst ratings are not stock recommendations, nor are they financial advice.

You can dive deeper into what analysts are projecting on the Bilibili stock forecast page.

BILI Momentum

SMA10
22.41
SMA20
23.34
SMA50
24.72
SMA100
26.93
SMA200
26.42
MACD
-0.85
MACD Signal
-0.74
MACD Histogram
-0.11
RSI
37.34
Stochastic %K
17.76
Stochastic %D
13.33
StochRSI %K
16.82
StochRSI %D
8.53

Is BILI Making Money?

Last year, BILI revenue was $4.45B. During the past 5 year, BILI's revenue has increased by 18.63% per year. This was faster than the Electronic Gaming & Multimedia industry average of 13.44%.

Dig into BILI's earnings and revenue performance here.

What are BILI insiders up to?

In the last year, insiders at BILI have not bought or sold any shares.

Get more info about who owns BILI stock here.

Does BILI provide a stable income stream?

No, Bilibili doesn't provide an income stream by paying out dividends.

What others are saying about BILI

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Step 5: Execute your BILI buy order

You have two main order types:

  • Market order: A market order is an order to buy or sell a stock at the best available price.
    Market orders are usually sufficient.
  • Limit order: A limit order allows you to buy or sell a stock at a specific price (or better).
    If you want to be sure you're buying or selling at a particular price limit, use a limit order.

Press the Open Trade button and eToro will execute the order.

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Step 6: Get notifications regarding your investment in BILI

Now that you own some shares in BILI, you'll want to keep up with your new stock purchase.

Put BILI on a watchlist to get the latest updates about your BILI stock.

BILI Feed

How to Buy Stock in Bilibili

To reiterate, here are the 6 steps to buy Bilibili stock:

  1. Figure out where to buy Bilibili stock
  2. Sign up for your brokerage account
  3. Put funds into your brokerage account
  4. Research Bilibili stock
  5. Execute your BILI buy order
  6. Get notifications regarding your investment in BILI

If you are looking for a brokerage, eToro is our favorite venue.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you want to get notifications regarding your new investment in Bilibili, create a watchlist today.

NASDAQ: BILI
$21.95-0.08 (-0.36%)
Updated May 1, 2026
Open eToro Account
Your capital is at risk.
NASDAQ: BILI
$21.95-0.08 (-0.36%)
Updated May 1, 2026
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Bilibili share?

As of May 1, 2026, it costs $21.95 to buy one share of Bilibili stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.456 shares of BILI.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Bilibili stock?

According to 5 Wall Street analysts who monitor Bilibili, their consensus recommendation is to buy Bilibili stock.

What is the best way to buy Bilibili stock?

One way to place an order for Bilibili stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.