Alibaba is a internet retail company located in Hong Kong, which is part of the Consumer Cyclical sector, and is traded under the ticker BABA on the NYSE exchange.
Alibaba stock last closed at $124.73, up 4.34% from the previous day, and has increased 69.96% in one year. It has overperformed other stocks in the Internet Retail industry by 0.46 percentage points. Alibaba stock is currently +82.46% from its 52-week low of $68.36, and -1.63% from its 52-week high of $126.80.
As of Feb 14, 2025, there are 18.62B BABA shares outstanding. The market capitalization of BABA is $290.31B. In the past 24 hours, 52.01M BABA shares were traded.
How to Buy Alibaba Stock
Not sure how to invest in Alibaba stock? Here's how.
Choose where to buy Alibaba stock: You need to choose a stock brokerage, but don't worry - we've researched dozens of online stock brokerages and apps to help you figure out where to buy Alibaba stock.
Sign up for your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've found.
Deposit money your investment account: Pick your payment method and add your information.
Analyze Alibaba stock: The Alibaba ticker symbol is BABA. Is Alibaba stock a good investment? Should you buy shares of BABA? How do BABA's underlying business fundamentals look? Do top analysts think Alibaba is a good buy? Why has BABA's stock price moved recently? (Hint: Our stock analysis website can help you evaluate if BABA is a good stock to buy).
Place your BABA trade: Decide if you will purchase BABA shares at the current market price or use a limit order to purchase BABA shares at a particular price.
Get the latest scoop on your BABA investment: Create a watchlist to important updates regarding your position in Alibaba stock.
Step 1: Choose where to buy Alibaba stock
You need a brokerage account to access the NYSE market and buy BABA shares.
A brokerage account is an investment account that allows you to buy and sell a number of investments, including stocks, bonds, mutual funds, and ETFs.
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Step 2: Sign up for your brokerage account
Now that you've picked your brokerage, you'll need to fill out some personal info so you can invest in BABA today.
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
Step 4: Analyze Alibaba stock
After you have selected the best place to buy Alibaba stock, it's absolutely critical to research their stock before you buy, so you truly understand the risk as well as the upside.
Alibaba Numbers
BABA Price
$124.73
1w %
20.5%
1y %
69.96%
5y %
-43.21%
P/E
24.9x
P/B
2.18x
P/S
2.18x
PEG
0.84x
Revenue
$134.16B
Earnings
$11.97B
Fore. Rev. Growth
4.59%
Fore. Earn. Growth
29.67%
Market Cap
$290.31B
Next Earnings
N/A
Next Dividend
N/A
Fundamentals of Alibaba
WallStreetZen was created to help part-time investors do better fundamental analysis in less time.
There are more short-term assets than short-term liabilities on the BABA balance sheet.
BABA's operating cash flow of $21.36B allows it to safely service it's debt of $28.21B.
There are more short-term assets than long-term liabilities on the BABA balance sheet.
BABA earnings of $17.21B is not sufficient to cover its interest payments.
Failed Health Checks:
Total BABA debt is higher than 5 years ago, relative to shareholder equity.
BABA has a relatively high debt to equity ratio of 0.74.
BABA profit margin has gone down from 14.5% to 8.9% in the past year.
Is it a good time to buy Alibaba stock, according to Wall Street analysts?
Out of 9 Equities analysts who research BABA, the consensus analyst rating on BABA is a Strong Buy
Please note that analyst ratings are not recommendations, nor are they investment advice.
Most Recent BABA Analyst Forecasts
Eddie Leung, a bottom 16% analyst from Bank of America maintains BABA with a strong buy rating and raises their BABA price target from $106.00 to $124.00, on Oct 9, 2024.
Bank of America's Eddie Leung raised their price target on Alibaba (NYSE: BABA) by 17% from $106 to $124 on 2024/10/09. The analyst maintained their Strong Buy rating on the stock.
Alibaba is expected to report its Q2 2025 earnings on 2024/11/14.
Leung told investors to expect Alibaba to report revenue up 6% Y/Y and flattish core Taobao Tmall revenue.
The analyst added that they expect Alibaba's China marketplaces' customer management revenue to be up 1.8% Y/Y as long as mid-single-digit percentage GMV growth and a slightly declined blended take rate are achieved.
Rob Sanderson, a top 8% analyst from Loop Capital maintains BABA with a strong buy rating and maintains their BABA price target from $115.00 to $115.00, on Aug 29, 2024.
Gary Yu, a bottom 9% analyst from Morgan Stanley maintains BABA with a hold rating and maintains their BABA price target from $90.00 to $90.00, on Aug 23, 2024.
Shyam Patil, a top 5% analyst from Susquehanna maintains BABA with a strong buy rating and lowers their BABA price target from $135.00 to $130.00, on Aug 19, 2024.
You can dig deeper into what analysts are projecting on the Alibaba stock forecast page.
BABA Technical Indicators
SMA10
109.08
SMA20
100.36
SMA50
91.27
SMA100
94.86
SMA200
87.16
MACD
8.38
MACD Signal
5.75
MACD Histogram
2.63
RSI
84.41
Stochastic %K
96.36
Stochastic %D
95.56
StochRSI %K
100
StochRSI %D
95.86
BABA Growth Numbers
Last year, BABA earnings were $11.97B. During the past 5 year, BABA's earnings have grown by -9.46% per year. This was slower than the Internet Retail industry average of 42.31%.
Last year, BABA revenue was $134.16B. In the last five year, BABA's revenue has grown by 16.62% per year. This was slower than the Internet Retail industry average of 23.79%.
Alibaba pays a dividend of 1.33%, compared to the Internet Retail industry's average dividend yield of 3.78%. If you owned $1,000 of BABA stock, you would have been paid $13.31 in the past year.
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Step 5: Place your BABA trade
You have two main types of orders:
Market order: A market order is an order to buy or sell a stock at the best price on the market. Market orders are generally fine for most investors.
Limit order: A limit order allows you to buy or sell a security at a specific price (or better). If you want to be certain you're buying or selling at an exact price, place a limit order.
Click the Open Trade button and eToro will execute your order.
If you want additional help with buying stocks on eToro, watch the how to video below:
As of Feb 14, 2025, it costs $124.73 to buy one share of Alibaba stock.
Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.08 shares of BABA.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.
Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.