How to Buy Grove Collaborative Holdings Stock

Grove Collaborative Holdings Inc

Grove Collaborative Holdings is a household & personal product company located in California, United States, which is part of the Consumer Defensive sector, and is traded under the ticker GROV on the NYSE exchange.

Grove Collaborative Holdings stock last closed at $1.07, up 2.88% from the previous day, and has decreased 24.11% in one year. It has underperformed other stocks in the Household & Personal Products industry by 0.32 percentage points. Grove Collaborative Holdings stock is currently +23.99% from its 52-week low of $0.86, and -30.97% from its 52-week high of $1.55.

There are currently 42.97M GROV shares outstanding. The market capitalization of GROV is $45.98M. In the last 24 hours, 28,400 GROV shares were traded.

How to Buy Grove Collaborative Holdings Stock

Not sure how to invest in Grove Collaborative Holdings stock? Here's how.

  1. Decide where to buy Grove Collaborative Holdings stock: You need to pick a stock brokerage, but don't worry - we've tested dozens of online brokerages and apps to help you decide where to buy Grove Collaborative Holdings stock.
  2. Sign up for your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've found.
  3. Put funds into your brokerage account: Choose your method of payment and add your info.
  4. Research Grove Collaborative Holdings stock: The Grove Collaborative Holdings ticker symbol is GROV. Is Grove Collaborative Holdings stock a good investment? Should you buy shares of GROV? How do GROV's underlying business fundamentals look? Do top analysts think Grove Collaborative Holdings is a good buy? Why has GROV's stock price moved recently? (Hint: Our stock research website can help you understand if GROV is a good stock to buy).
  5. Make your GROV trade: Decide if you will purchase GROV shares at the current market price or use a limit order to purchase GROV stock at a particular price.
  6. Track your GROV investment: Create a watchlist to keep tabs on your new investment in Grove Collaborative Holdings shares.

Step 1: Decide where to buy Grove Collaborative Holdings stock

You will need a brokerage account in order to access the NYSE market and buy GROV stock.

A brokerage account is an investment account that allows you to buy and sell a variety of investments, including stocks, bonds, mutual funds, and ETFs.

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Step 2: Sign up for your brokerage account

Now that you've chosen the best brokerage, you'll need to fill out some personal information so you are able to invest in GROV stock today.

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Step 3: Put funds into your brokerage account

Now that you have filled out your info on one of the most highly reviewed stock market apps, you need to deposit funds:

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Step 4: Research Grove Collaborative Holdings stock

After you have decided on the best place to buy Grove Collaborative Holdings stock, it's very important to evaluate their stock prior to buying, so you truly comprehend the risk and upside.

Overview of key GROV info

GROV Price
$1.07
1w %
-3.6%
1y %
-24.11%
5y %
-97.82%
P/E
-8.92x
P/B
-2.73x
P/S
0.29x
PEG
N/A
Revenue
$152.02M
Earnings
-$4.91M
Fore. Rev. Growth
-0.3%
Fore. Earn. Growth
N/A
Market Cap
$45.98M
Next Earnings
N/A
Next Dividend
N/A

GROV Fundamentals

WallStreetZen was created to help everyday investors perform more in-depth fundamental analysis.

You can view all of the due diligence checks on GROV's stock page.

Is GROV stock undervalued?

You can use a variety of different financial metrics, analyses, models, and charts to gauge GROV's fair value.

You can access more valuation analysis on GROV's stock here.

GROV Financial Summary

Positive Financial Indicators:

  • GROV profit margin has gone up from -13.4% to -3.2% in the past year.
  • There are more short-term assets than long-term liabilities on the GROV balance sheet.
  • There are more short-term assets than short-term liabilities on the GROV balance sheet.

Negative Financial Indicators:

  • Total GROV debt is still negative.
  • GROV's operating cash flow of $809.00k allows it to safely service it's debt of $18.34M.
  • GROV earnings of -$2.27M is not sufficient to cover its interest payments.
  • GROV debt to equity ratio of -2.63 is negative.

You can dive deeper into what analysts are forecasting on the Grove Collaborative Holdings stock forecast page.

GROV Technical Indicators

SMA10
1.08
SMA20
1.05
SMA50
1.04
SMA100
1.07
SMA200
1.19
MACD
0.01
MACD Signal
0.01
MACD Histogram
0
RSI
52.06
Stochastic %K
50.4
Stochastic %D
57.88
StochRSI %K
35.36
StochRSI %D
48.03

Is GROV Making Money?

Last year, GROV revenue was $152.02M. During the past five year, GROV's revenue has grown by -12.5% per year. This was slower than the Household & Personal Products industry average of 2.01%.

You can analyze GROV's earnings and revenue performance here.

Are GROV insiders buying or selling the stock?

In the last year, executives and large shareholders at GROV have sold more shares than they have bought.

Stuart Landesberg, Director of GROV, was the latest GROV insider to buy. They bought $15,795.09 worth of GROV stock on Sep 11, 2026.

Dig into more about who owns GROV stock here.

Can I get consistent income from GROV stock?

No, Grove Collaborative Holdings doesn't provide an income stream by paying out dividends.

GROV Social Trading Data

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Step 5: Make your GROV trade

You have two primary types of orders:

  • Market order: A market order is an order to buy or sell a security at the best possible price.
    Market orders are generally fine.
  • Limit order: A limit order is an order to buy or sell a stock at a specific price (or better).
    If you want to make sure you're buying or selling at a particular price limit, place a limit order.

Hit the Open button and your broker will execute your order.

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Step 6: Track your GROV investment

Now that you own some GROV shares, you'll want to keep up with your new stock purchase.

Put GROV on a watchlist to keep tabs on your GROV stock.

GROV Feed

How to Buy Stock in Grove Collaborative Holdings

To reiterate, here are the 6 steps to buy stock in Grove Collaborative Holdings:

  1. Decide where to buy Grove Collaborative Holdings stock
  2. Sign up for your brokerage account
  3. Put funds into your brokerage account
  4. Research Grove Collaborative Holdings stock
  5. Make your GROV trade
  6. Track your GROV investment

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If you want to get the latest news on your new investment in Grove Collaborative Holdings, create a watchlist today.

NYSE: GROV
$1.07+0.03 (+2.88%)
Updated Nov 11, 2026
Open eToro Account
Your capital is at risk.
NYSE: GROV
$1.07+0.03 (+2.88%)
Updated Nov 11, 2026
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Grove Collaborative Holdings share?

As of Nov 11, 2026, it costs $1.07 to buy one share of Grove Collaborative Holdings stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $0.54, you can buy 0.5 shares of GROV.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

What is the best way to buy Grove Collaborative Holdings stock?

One way to place an order for Grove Collaborative Holdings stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.