How to Buy Fossil Group Stock
Fossil Group Inc
Fossil Group, Inc. , along with its subsidiaries, specializes in the global design, development, marketing, and distribution of consumer fashion accessories.
Fossil Group stock last closed at $4.86, down 4.89% from the previous day, and has increased 64.19% in one year. It has overperformed other stocks in the Luxury Goods industry by 0.55 percentage points. Fossil Group stock is currently +185.88% from its 52-week low of $1.70, and -22.28% from its 52-week high of $6.25.
As of Sep 9, 2026, there are 59.14M FOSL shares outstanding. The market capitalization of FOSL is $287.41M. In the past 24 hours, 592,000 FOSL shares were traded.
How to Buy Fossil Group Stock
Wondering how to invest in Fossil Group stock? Here's how.
- Figure out where to buy Fossil Group stock: You need to pick a stock brokerage, but don't worry - we've tried dozens of stock brokerages and apps to help you figure out where to buy Fossil Group stock.
- Sign up for a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
- Fund your investment account: Select your payment method and add your info.
- Evaluate Fossil Group stock: The Fossil Group ticker symbol is FOSL. Is Fossil Group stock a good investment? Should you buy shares of FOSL? How do FOSL's underlying business fundamentals look? Do top analysts think Fossil Group is a good buy? Why has FOSL's stock price moved recently? (Hint: Our stock analysis website can help you decide if FOSL is a good stock to buy).
- Make your FOSL trade: Decide if you will purchase FOSL shares at the current market price or use a limit order to purchase FOSL shares at a given price.
- Track your FOSL position: Create a watchlist to the latest updates on your position in Fossil Group shares.
Step 1: Figure out where to buy Fossil Group stock
You will need a brokerage account to access the NASDAQ market and buy FOSL shares.
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Open eToro AccountStep 2: Sign up for a brokerage account
Now that you've selected your brokerage, you need to fill out some personal info so you can buy FOSL stock today.
How to Set Up a New Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Provide your personal details to create your new brokerage account.
- Submit your details by clicking the "Create Account" button. Get started with eToro today
Step 3: Fund your investment account
Now that you have opened your account on stock market app, your next step is to transfer the money for your investment:
Watch the tutorial below to see the process of depositing money into your brokerage account.
Step 4: Evaluate Fossil Group stock
Once you have identified the best place to buy Fossil Group stock, it's absolutely critical to evaluate their stock prior to buying, so you truly comprehend the risk as well as the opportunity.
Fossil Group Metrics
Fossil Group Due Diligence Checks
WallStreetZen was built to help average investors do better fundamental analysis.
You can see all of the due diligence checks on FOSL's stock page.
Is FOSL stock overvalued?
Investors use many financial metrics, analyses, models, and charts to gauge FOSL's true value.
Using relative valuations methods:
- FOSL could be undervalued based on its P/B ratio of 3.2x, relative to Luxury Goods industry P/B ratio of 10.04x
You can access additional valuation analysis on FOSL's stock here.
Is FOSL a healthy company?
Pros:
- There are more short-term assets than long-term liabilities on the FOSL balance sheet.
- FOSL has $78.95M in cash and short term investments. This is enough to cover its annual cash burn of $38.87M.
- FOSL has cash burn of 38873000. It has sufficient cash and short-term investments to cover this for at least one year.
- There are more short-term assets than short-term liabilities on the FOSL balance sheet.
Cons:
- Total FOSL debt is higher than 5 years ago, relative to shareholder equity.
- FOSL profit margin has gone down from -5.5% to -7.1% in the past year.
- FOSL has a relatively high debt to equity ratio of 6.44.
Is it a good time to buy FOSL stock, according to Wall Street analysts?
Out of 1 Wall Street analysts who track FOSL, the consensus analyst rating on FOSL is a Strong Buy
Please keep in mind that analyst forecasts are not stock recommendations, nor are they investment advice.
You can dig deeper into what analysts are projecting on the Fossil Group stock forecast page.
FOSL Momentum
FOSL Revenue
Last year, FOSL revenue was $985.17M. During the past 5 year, FOSL's revenue has increased by -10.73% per year. This was slower than the Luxury Goods industry average of 6.57%.
You can analyze FOSL's earnings and revenue performance here.
Are FOSL insiders buying or selling the stock?
In the last 12 months, executives and large shareholders at FOSL have bought more shares than they have sold.
Pamela J. Edwards, Director of FOSL, was the latest FOSL insider to buy. They bought $40,220.64 worth of FOSL stock on Aug 20, 2026.
Research more about who owns FOSL shares here.
Can I get consistent income from FOSL stock?
No, Fossil Group doesn't provide an income stream by paying out dividends.
FOSL Social Trading Data
One of the biggest reasons eToro is our top-rated brokerage is because of its social trading community.
Click below to see what other investors have to say.
Step 5: Make your FOSL trade
You have two primary options:
- Market order: A market order is an order to buy or sell a stock at the best available price.
Market orders are usually fine for most investors. - Limit order: A limit order is an order to buy or sell a security at a specific price (or better).
If you want to ensure you're buying or selling at a particular dollar amount limit, use a limit order.
Click the Open button and your broker will place the order.
If you require more assistance investing in stocks on eToro, click the how to video below:
Step 6: Track your FOSL position
Now that you own some FOSL shares, you'll want to stay up-to-date on your stock purchase.
Add FOSL to a watchlist to get the latest updates about your FOSL stock.
FOSL Feed
How to Buy Stock in Fossil Group
To summarize, here are the 6 steps to buy Fossil Group stock:
- Figure out where to buy Fossil Group stock
- Sign up for a brokerage account
- Fund your investment account
- Evaluate Fossil Group stock
- Make your FOSL trade
- Track your FOSL position
If you are looking for a brokerage, eToro is our favorite option.
Get Started with eToro TodayIf you want to keep track of your new investment in Fossil Group, hit the button below to create your watchlist.
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