How to Buy Fossil Group Stock
Fossil Group Inc
Fossil Group, Inc. , together with its subsidiaries, designs, develops, markets, and distributes consumer fashion accessories in the United States, Europe, Asia, and internationally.
Fossil Group stock last closed at $3.92, up 1.82% from the previous day, and has increased 134.73% in one year. It has overperformed other stocks in the Luxury Goods industry by 0.77 percentage points. Fossil Group stock is currently +357.41% from its 52-week low of $0.86, and -12.69% from its 52-week high of $4.49.
As of Feb 11, 2026, there are 54.64M FOSL shares outstanding. The market capitalization of FOSL is $214.19M. In the past 24 hours, 521,000 FOSL shares were traded.
How to Buy Fossil Group Stock
Wondering how to invest in Fossil Group stock? Here's how.
- Figure out where to buy Fossil Group stock: You need to pick a stock brokerage, but don't worry - we've tried dozens of stock brokerages and apps to help you figure out where to buy Fossil Group stock.
- Sign up for a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
- Fund your investment account: Select your payment method and add your info.
- Evaluate Fossil Group stock: The Fossil Group ticker symbol is FOSL. Is Fossil Group stock a good investment? Should you buy shares of FOSL? How do FOSL's underlying business fundamentals look? Do top analysts think Fossil Group is a good buy? Why has FOSL's stock price moved recently? (Hint: Our stock analysis website can help you decide if FOSL is a good stock to buy).
- Make your FOSL trade: Decide if you will purchase FOSL shares at the current market price or use a limit order to purchase FOSL shares at a given price.
- Track your FOSL position: Create a watchlist to the latest updates on your position in Fossil Group shares.
Step 1: Figure out where to buy Fossil Group stock
You will need a brokerage account to access the NASDAQ market and buy FOSL shares.
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Open eToro AccountStep 2: Sign up for a brokerage account
Now that you've selected your brokerage, you need to fill out some personal info so you can buy FOSL stock today.
How to Set Up a New Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Provide your personal details to create your new brokerage account.
- Submit your details by clicking the "Create Account" button. Get started with eToro today
Step 3: Fund your investment account
Now that you have opened your account on stock market app, your next step is to transfer the money for your investment:
Watch the tutorial below to see the process of depositing money into your brokerage account.
Step 4: Evaluate Fossil Group stock
Once you have identified the best place to buy Fossil Group stock, it's absolutely critical to evaluate their stock prior to buying, so you truly comprehend the risk as well as the opportunity.
Fossil Group Metrics
Fossil Group Due Diligence Checks
WallStreetZen was built to help average investors do better fundamental analysis.
You can see all of the due diligence checks on FOSL's stock page.
Is FOSL stock overvalued?
Investors use many financial metrics, analyses, models, and charts to gauge FOSL's true value.
Using relative valuations methods:
- FOSL could be undervalued based on its P/B ratio of 1.9x, relative to Luxury Goods industry P/B ratio of 12.89x
You can access additional valuation analysis on FOSL's stock here.
Is FOSL a healthy company?
Pros:
- There are more short-term assets than long-term liabilities on the FOSL balance sheet.
- FOSL profit margin has gone up from -10.1% to -6.3% in the past year.
- FOSL has cash burn of 23052000. It has sufficient cash and short-term investments to cover this for at least one year.
- FOSL has $79.22M in cash and short term investments. This is enough to cover its annual cash burn of $23.05M.
- There are more short-term assets than short-term liabilities on the FOSL balance sheet.
Cons:
- FOSL has a relatively high debt to equity ratio of 5.37.
- Total FOSL debt is higher than 5 years ago, relative to shareholder equity.
You can dive deeper into what analysts are saying on the Fossil Group stock forecast page.
FOSL Momentum
FOSL Growth Numbers
Last year, FOSL revenue was $1.07B. In the past 5 year, FOSL's revenue has grown by -9.91% per year. This was slower than the Luxury Goods industry average of 9.81%.
Dig into FOSL's earnings and revenue performance here.
Who is buying/selling FOSL?
In the past 12 months, insiders at FOSL have bought more shares than they have sold.
Suzanne M. Coulter, Director of FOSL, was the latest FOSL insider to buy. They bought $101,975.40 worth of FOSL stock on Dec 3, 2025.
Research more about who owns FOSL stock here.
Does FOSL stock generate passive income?
No, Fossil Group doesn't provide an income stream by paying out dividends.
Get analysis from other traders
One of the reasons eToro is our favorite brokerage is because of its social trading community.
Click below to see what other investors have to say.
Step 5: Make your FOSL trade
There are two main types of orders:
- Market order: A market order is an order to buy or sell a stock at the best price on the market.
Market orders are generally fine. - Limit order: A limit order enables you to buy or sell a stock at a specific price (or better).
If you want to ensure you're buying or selling at a particular dollar amount, place a limit order.
Click the Open Trade button and your broker will place your order.
If you need more assistance buying stocks on eToro, click the helpful video below:
Step 6: Track your FOSL position
Now that you own some shares in FOSL, you'll want to keep up with your stock purchase.
Create a watchlist to track the most important metrics related to your FOSL stock.
FOSL Feed
How to Buy Stock in Fossil Group
To reiterate, here are the 6 steps to buy stock in Fossil Group:
- Figure out where to buy Fossil Group stock
- Sign up for a brokerage account
- Fund your investment account
- Evaluate Fossil Group stock
- Make your FOSL trade
- Track your FOSL position
If you require a online brokerage, eToro is our favorite option.
Get Started with eToro TodayIf you would like to watch your new investment in Fossil Group, create your watchlist below.
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