How to Buy Choiceone Financial Services Stock
Choiceone Financial Services Inc
ChoiceOne Financial Services, Inc. functions as the holding company for ChoiceOne Bank, which delivers a comprehensive range of community banking services to businesses (corporations and partnerships) and individual clients across Michigan.
Choiceone Financial Services stock last closed at $31.87, down 0.96% from the previous day, and has increased 14.6% in one year. It has underperformed other stocks in the Banks - Regional industry by 0.12 percentage points. Choiceone Financial Services stock is currently +22.13% from its 52-week low of $26.10, and -9.97% from its 52-week high of $35.40.
There are currently 14.98M shares of COFS outstanding. The market capitalization of COFS is $477.25M. In the last 24 hours, 249,000 COFS shares were traded.
How to Buy Choiceone Financial Services Stock
Wondering how to invest in Choiceone Financial Services stock? Here's how.
- Decide where to buy Choiceone Financial Services stock: You need to choose a stock brokerage, but don't worry - we've sifted through dozens of stock brokerages and apps to help you determine where to buy Choiceone Financial Services stock.
- Open your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've found.
- Fund your brokerage account: Pick your payment method and add your info.
- Research Choiceone Financial Services stock: The Choiceone Financial Services ticker symbol is COFS. Is Choiceone Financial Services stock a good investment? Should you buy shares of COFS? How do COFS's underlying business fundamentals look? Do top analysts think Choiceone Financial Services is a good buy? Why has COFS's stock price moved recently? (Hint: Our stock market research website can help you figure out if COFS is a good stock to buy).
- Place your COFS purchase: Decide if you will purchase COFS shares at the current market price or use a limit order to buy COFS shares at a given price.
- Get notifications regarding your COFS position: Create a watchlist to important notifications about your new investment in Choiceone Financial Services shares.
Step 1: Decide where to buy Choiceone Financial Services stock
You need an online brokerage account in order to access the NASDAQ market and buy COFS stock.
Our preferred brokerage: eToro
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Get $10 towards your share purchase by opening an account with eToro now. This offer is only for US users.
Open eToro AccountStep 2: Open your brokerage account
Now that you've chosen your brokerage, you'll need to fill out some personal details so you can invest in COFS today.
How to Set Up a New Investment Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Provide your personal data to open a new brokerage account.
- Submit your information by hitting the "Create Account" button. Get started with eToro today
Step 3: Fund your brokerage account
Now that you have opened your account on one of the best stock market apps, you can securely and quickly fund your account:
Watch the video below to see the process of depositing money into your investment account.
Step 4: Research Choiceone Financial Services stock
After you have chosen the best place to buy Choiceone Financial Services stock, it's very important to analyze their stock before you invest, so you actually understand the risk and opportunity.
Choiceone Financial Services quick stats
COFS Fundamentals
WallStreetZen was built to help average investors perform more accurate fundamental analysis quickly.
You can view all of the due diligence checks on COFS's stock page.
What is the fair value of COFS stock?
Analysts use a variety of different financial metrics, analyses, models, and charts to gauge COFS's fair value.
Using relative valuations methods:
- COFS could be undervalued based on its P/E ratio of 8.48x, relative to Banks - Regional industry P/E ratio of 14.14x
- COFS may be undervalued based on its P/B ratio of 1.02x, relative to Banks - Regional industry P/B ratio of 1.27x
You can do more valuation research on COFS's stock here.
COFS Financial Summary
Pros:
- Total COFS debt is lower than 5 years ago, relative to shareholder equity.
- COFS profit margin has gone up from 8% to 32.6% in the past year.
- COFS earnings of $68.46M is not sufficient to cover its interest payments.
Cons:
- COFS's operating cash flow of $38.11M allows it to safely service it's debt of $233.37M.
- COFS has a relatively high debt to equity ratio of 8.35.
Do Wall Street analysts think it's a good time to buy Choiceone Financial Services stock
Out of 1 sell side analysts who give ratings on COFS, the consensus analyst rating on COFS is a Strong Buy
It's important to note that analyst forecasts are not stock recommendations, nor are they investment advice.
You can dig deeper into what analysts are projecting on the Choiceone Financial Services stock forecast page.
COFS Technical Indicators
How are COFS Revenues/Earnings doing?
Last year, COFS earnings were $55.79M. Over the last 5 year, COFS's earnings have increased by 9.12% per year. This was slower than the Banks - Regional industry average of 16.89%.
Last year, COFS revenue was $171.31M. During the last five year, COFS's revenue has increased by 17.8% per year. This was faster than the Banks - Regional industry average of 10.45%.
Dig into COFS's earnings and revenue performance here.
Who is buying/selling COFS?
In the last 12 months, insiders at COFS have bought more shares than they have sold.
Michael J. Burke Jr., President of COFS, was the latest COFS insider to sell. They sold $7,567.56 worth of COFS stock on Apr 30, 2026.
Learn more about who owns COFS stock here.
Can I rely on COFS as an income stream?
Choiceone Financial Services pays a dividend of 3.61%, compared to the Banks - Regional industry's average dividend yield of 2.6%. If you owned $1,000 of COFS stock, you would have received $36.08 last year.
Choiceone Financial Services dividend payments have consistently grown over the past decade but have not remained stable.
Get more info about Choiceone Financial Services dividend yield and history here.
What do other traders have to say about COFS?
One of the biggest reasons eToro is our top-rated brokerage is because of its social trading community.
Click below to find out what other community members have to say.
Step 5: Place your COFS purchase
You have two primary order types:
- Market order: A market order is an order to buy or sell a security at the best price on the market.
Market orders are generally fine. - Limit order: A limit order allows you to buy or sell a security at a specific price (or better).
If you want to be sure you're buying or selling at a given dollar amount limit, use a limit order.
Press the Open button and eToro will place the order.
If you require additional help with buying stocks on eToro, click the how to video below:
Step 6: Get notifications regarding your COFS position
Now that you own some shares in COFS, you'll want to keep up with your shares.
Create a watchlist to monitor your COFS stock.
COFS Feed
How to Buy Stock in Choiceone Financial Services
To reiterate, here are the 6 steps for buying Choiceone Financial Services stock:
- Decide where to buy Choiceone Financial Services stock
- Open your brokerage account
- Fund your brokerage account
- Research Choiceone Financial Services stock
- Place your COFS purchase
- Get notifications regarding your COFS position
If you are looking for a brokerage account, eToro is our recommended option.
Get Started with eToro TodayIf you would like to track your investment in Choiceone Financial Services, create a watchlist today.
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