Sectors & IndustriesConsumer CyclicalInternet Retail
Best Internet Retail Stocks to Buy Now (2026)
Top internet retail stocks in 2026 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +32.52% per year, and are the best internet retail stocks to buy now. Learn More.

Industry: Internet Retail
B
Internet Retail is Zen Rated B and is the 47th ranked industry out of 145 stock market industries
Learn how the Zen Ratings work
Ticker
Company
Market Cap
Price
Price Target
Upside/Downside
Top Analysts Upside/Downside
Consensus
Top Analysts Consensus
Analysts
Top Analysts
Fore. Revenue Growth
Fore. Earnings Growth
Forecast ROE
Forecast ROA
RERE
ATRENEW INC
$630.84M$5.86N/AN/AN/AN/A865.28%443.45%119.97%88.06%
LQDT
LIQUIDITY SERVICES INC
$957.49M$31.25$40.0028.00%Buy1N/AN/A23.07%12.50%
ETSY
ETSY INC
$5.82B$58.93$66.9013.52%Hold216.13%43.77%-67.02%28.11%
PDD
PDD HOLDINGS INC
$146.17B$104.46$151.0044.55%Buy5120.57%124.97%1,181.83%753.71%
EBAY
EBAY INC
$41.00B$90.70$97.557.55%Buy226.37%15.41%76.48%20.29%
W
WAYFAIR INC
$14.06B$107.89$115.787.32%Strong Buy237.01%N/A-28.28%25.12%
AMZN
AMAZON COM INC
$2.47T$231.00$294.0627.30%Strong Buy3613.01%19.22%41.18%20.91%
DIBS
1STDIBSCOM INC
$210.53M$5.75$7.0021.74%Hold1N/AN/A-10.73%-7.46%
RVLV
REVOLVE GROUP INC
$2.05B$28.73$27.33-4.86%Buy99.62%11.24%15.56%10.15%
TDUP
THREDUP INC
$669.51M$5.35$12.50133.64%Strong Buy221.62%N/AN/AN/A
VIPS
VIPSHOP HOLDINGS LTD
$8.48B$17.19$20.6720.23%Strong Buy398.91%122.28%N/AN/A
CHWY
CHEWY INC
$13.68B$32.97$47.0042.55%Strong Buy156.09%47.65%208.61%29.72%
CART
INSTACART (MAPLEBEAR INC)
$10.12B$38.55$52.2135.44%Buy199.43%25.63%41.51%31.61%
GLBE
GLOBAL-E ONLINE LTD
$6.13B$35.98$45.0025.07%Buy527.99%255.12%N/AN/A
CPNG
COUPANG INC
$37.41B$20.48$37.0080.66%Strong Buy514.88%77.15%60.91%15.47%
SE
SEA LTD
$71.71B$121.22$194.4360.40%Strong Buy922.21%43.97%N/AN/A
ZKH
ZKH GROUP LTD
$571.13M$3.47N/AN/AN/AN/A704.25%N/A1,269.69%587.92%
PTRN
PATTERN GROUP INC
$2.37B$13.46$19.8947.76%Strong Buy9N/AN/A17.45%11.21%
BZUN
BAOZUN INC
$160.10M$2.77N/AN/AN/AN/A181.73%N/A232.00%87.61%
MELI
MERCADOLIBRE INC
$103.16B$2,034.82$2.86k40.52%Strong Buy1427.07%41.79%123.06%20.86%
JMIA
JUMIA TECHNOLOGIES AG
$1.52B$12.45$17.0036.55%Strong Buy322.38%N/A-21.19%-5.21%
NEGG
NEWEGG COMMERCE INC
$1.08B$55.32N/AN/AN/AN/AN/AN/AN/AN/A
HEPS
D-MARKET ELECTRONIC SERVICES & TRADING
$893.44M$2.78$3.0710.43%Hold16,279.44%N/A-1,905.41%-50.10%
BBBY
BED BATH & BEYOND INC
$479.85M$6.97$10.5050.65%Buy24.71%N/A1.73%0.85%
IPW
IPOWER INC
$5.17M$4.92N/AN/AN/AN/A179.18%N/AN/AN/A
QVCGA
QVC GROUP INC
$83.27M$10.32N/AN/AN/AN/AN/AN/A-0.17%0.07%
JD
JDCOM INC
$40.27B$28.38$37.6732.72%Strong Buy3105.71%104.03%N/AN/A
BABA
ALIBABA GROUP HOLDING LTD
$376.64B$162.39$197.8021.81%Strong Buy10108.74%122.03%N/AN/A
YJ
YUNJI INC
$7.86M$1.33N/AN/AN/AN/AN/AN/AN/AN/A
AKA
AKA BRANDS HOLDING CORP
$126.62M$11.79$24.33106.39%Strong Buy3N/AN/A-12.35%-3.31%
LGCB
LINKAGE GLOBAL INC
$5.93M$1.57N/AN/AN/AN/AN/AN/AN/AN/A
HOUR
HOUR LOOP INC
$64.72M$1.84N/AN/AN/AN/AN/AN/AN/AN/A
MI
NFT LTD
$20.21M$3.99N/AN/AN/AN/AN/AN/AN/AN/A
MOGU
MOGU INC
$14.64M$1.99N/AN/AN/AN/AN/AN/AN/AN/A
NHTC
NATURAL HEALTH TRENDS CORP
$43.98M$3.82N/AN/AN/AN/AN/AN/AN/AN/A
OCG
ORIENTAL CULTURE HOLDING LTD
$172.77k$1.79N/AN/AN/AN/AN/AN/AN/AN/A
JWEL
JOWELL GLOBAL LTD
$4.67M$2.15N/AN/AN/AN/AN/AN/AN/AN/A
PRTS
CARPARTSCOM INC
$33.44M$0.48$0.7045.83%Hold1N/AN/A-48.18%-15.43%
SBDS
SOLO BRANDS INC
$16.76M$6.77N/AN/AN/AN/A29.81%N/A0.74%0.17%
JFBR
JEFFS' BRANDS LTD
$642.04k$1.16N/AN/AN/AN/AN/AN/AN/AN/A
LITB
LIGHTINTHEBOX HOLDING CO LTD
$45.09M$2.47N/AN/AN/AN/AN/AN/AN/AN/A
WBUY
WEBUY GLOBAL LTD
$1.53M$1.28N/AN/AN/AN/AN/AN/AN/AN/A
WNW
MEIWU TECHNOLOGY CO LTD
$4.85M$1.53N/AN/AN/AN/AN/AN/AN/AN/A

Internet Retail Stocks FAQ

What are the best internet retail stocks to buy right now in Jan 2026?

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best internet retail stocks to buy right now are:

1. Atrenew (NYSE:RERE)


Atrenew (NYSE:RERE) is the #1 top internet retail stock out of 43 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Atrenew (NYSE:RERE) is: Value: C, Growth: B, Momentum: C, Sentiment: C, Safety: C, Financials: C, and AI: C.

Atrenew (NYSE:RERE) has a Due Diligence Score of 61, which is 32 points higher than the internet retail industry average of 29.

RERE passed 20 out of 33 due diligence checks and has strong fundamentals. Atrenew has seen its stock return 117.04% over the past year, overperforming other internet retail stocks by 117 percentage points.

2. Liquidity Services (NASDAQ:LQDT)


Liquidity Services (NASDAQ:LQDT) is the #2 top internet retail stock out of 43 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Liquidity Services (NASDAQ:LQDT) is: Value: C, Growth: C, Momentum: C, Sentiment: B, Safety: C, Financials: A, and AI: C.

Liquidity Services (NASDAQ:LQDT) has a Due Diligence Score of 42, which is 13 points higher than the internet retail industry average of 29.

LQDT passed 13 out of 33 due diligence checks and has strong fundamentals. Liquidity Services has seen its stock lose -12.98% over the past year, underperforming other internet retail stocks by -13 percentage points.

Liquidity Services has an average 1 year price target of $40.00, an upside of 28% from Liquidity Services's current stock price of $31.25.

Liquidity Services stock has a consensus Buy recommendation according to Wall Street analysts. Of the 1 analyst covering Liquidity Services, 0% have issued a Strong Buy rating, 100% have issued a Buy, 0% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

3. Etsy (NYSE:ETSY)


Etsy (NYSE:ETSY) is the #3 top internet retail stock out of 43 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Etsy (NYSE:ETSY) is: Value: C, Growth: C, Momentum: C, Sentiment: C, Safety: C, Financials: A, and AI: C.

Etsy (NYSE:ETSY) has a Due Diligence Score of 31, which is 2 points higher than the internet retail industry average of 29.

ETSY passed 10 out of 33 due diligence checks and has average fundamentals. Etsy has seen its stock return 13.22% over the past year, overperforming other internet retail stocks by 13 percentage points.

Etsy has an average 1 year price target of $66.90, an upside of 13.52% from Etsy's current stock price of $58.93.

Etsy stock has a consensus Hold recommendation according to Wall Street analysts. Of the 21 analysts covering Etsy, 19.05% have issued a Strong Buy rating, 9.52% have issued a Buy, 61.9% have issued a hold, while 0% have issued a Sell rating, and 9.52% have issued a Strong Sell.

What are the internet retail stocks with highest dividends?

Out of 3 internet retail stocks that have issued dividends in the past year, the 3 internet retail stocks with the highest dividend yields are:

1. Natural Health Trends (NASDAQ:NHTC)


Natural Health Trends (NASDAQ:NHTC) has an annual dividend yield of 20.94%, which is 12 percentage points higher than the internet retail industry average of 8.58%. Natural Health Trends's dividend payout is not stable, having dropped more than 10% seven times in the last 10 years. Natural Health Trends's dividend has shown consistent growth over the last 10 years.

Natural Health Trends's dividend payout ratio of -8,000% indicates that its high dividend yield might not be sustainable for the long-term.

2. Jdcom (NASDAQ:JD)


Jdcom (NASDAQ:JD) has an annual dividend yield of 3.52%, which is -5 percentage points lower than the internet retail industry average of 8.58%.

Jdcom's dividend payout ratio of 31.8% indicates that its dividend yield is sustainable for the long-term.

3. Ebay (NASDAQ:EBAY)


Ebay (NASDAQ:EBAY) has an annual dividend yield of 1.28%, which is -7 percentage points lower than the internet retail industry average of 8.58%. Ebay's dividend payout is stable, having never dropped by more than 10% in the last 10 years. Ebay's dividend has shown consistent growth over the last 10 years.

Ebay's dividend payout ratio of 24.4% indicates that its dividend yield is sustainable for the long-term.

Why are internet retail stocks down?

Internet retail stocks were down -2.13% in the last day, and down -3.06% over the last week. Carpartscom was the among the top losers in the internet retail industry, dropping -7.34% yesterday.

Shares of retail stocks are trading lower amid overall market weakness after President Trump posted on social media that the US imports for eight NATO members will face escalating tariffs, starting at 10% on February 1, which will climb to 25% on June 1. President Trump has recently escalated rhetoric about making Greenland a US territory.

What are the most undervalued internet retail stocks?

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued internet retail stocks right now are:

1. Pdd Holdings (NASDAQ:PDD)


Pdd Holdings (NASDAQ:PDD) is the most undervalued internet retail stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Pdd Holdings has a valuation score of 71, which is 49 points higher than the internet retail industry average of 22. It passed 5 out of 7 valuation due diligence checks.

Pdd Holdings's stock has gained 0.3% in the past year. It has performed in line with other stocks in the internet retail industry.

2. Vipshop Holdings (NYSE:VIPS)


Vipshop Holdings (NYSE:VIPS) is the second most undervalued internet retail stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Vipshop Holdings has a valuation score of 71, which is 49 points higher than the internet retail industry average of 22. It passed 5 out of 7 valuation due diligence checks.

Vipshop Holdings's stock has gained 26.03% in the past year. It has overperformed other stocks in the internet retail industry by 26 percentage points.

3. Instacart (NASDAQ:CART)


Instacart (NASDAQ:CART) is the third most undervalued internet retail stock based on its Valuation Rating of B. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Instacart has a valuation score of 57, which is 35 points higher than the internet retail industry average of 22. It passed 4 out of 7 valuation due diligence checks.

Instacart's stock has dropped -16.97% in the past year. It has underperformed other stocks in the internet retail industry by -17 percentage points.

Are internet retail stocks a good buy now?

54.17% of internet retail stocks rated by analysts are a strong buy right now. On average, analysts expect internet retail stocks to rise by 36.66% over the next year.

0% of internet retail stocks have a Zen Rating of A (Strong Buy), 21.43% of internet retail stocks are rated B (Buy), 71.43% are rated C (Hold), 7.14% are rated D (Sell), and 0% are rated F (Strong Sell).

What is the average p/e ratio of the internet retail industry?

The average P/E ratio of the internet retail industry is 32.3x.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.