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NYSE: HOG
Harley Davidson Inc Stock Ownership - Who owns Harley Davidson?

OverviewForecastEarningsRevenueDividendOwnership

Insider buying vs selling

Have Harley Davidson Inc insiders been buying or selling?

Buy
Sell
NameRoleDateSharesPriceValue
Jonathan R. RootCFO;CCO2026-09-011,554$27.46
$42.67kSell
Gayle LittletonCLO;CCO;CAO;Sec2026-08-117,500$26.38
$197.85kBuy
Artie StarrsCEO;Pres2026-08-1010,000$25.89
$258.94kBuy
Jonathan R. RootCFO;CCO2026-08-031,554$24.88
$38.66kSell
Daniel J. NovaDirector2026-07-3140,000$24.57
$982.68kBuy
Jonathan R. RootCFO and CCO2026-07-011,554$24.44
$37.98kSell
Jonathan R. RootCFO and CCO2026-06-011,554$23.87
$37.09kSell
Jonathan R. RootCFO and CCO2026-05-191,554$24.21
$37.62kSell
Paul J. KrauseChief Legal Officer2026-05-111,564$26.00
$40.66kSell
Charles DoSr. Vice President HDFSI2026-03-124,241$18.10
$76.74kSell

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Net Insider Buy/Sell (L12M) Ownership

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HOG Shareholders

What type of owners hold Harley Davidson Inc stock?

Institutional
Insider
Retail
NameHoldSharesValueType
Jeffrey L. Bleustein2.02%2,099,148$54.43MInsider
Jochen Zeitz0.63%656,750$17.03MInsider
Donald A. James0.21%217,311$5.63MInsider
James L. Ziemer0.19%193,463$5.02MInsider
Matthew S. Levatich0.15%157,324$4.08MInsider
Keith E. Wandell0.14%148,786$3.86MInsider
Jonathan R. Root0.07%70,157$1.82MInsider
James A. McCaslin0.06%63,383$1.64MInsider
Gail A. Lione0.05%53,168$1.38MInsider
George H. Conrades0.05%52,573$1.36MInsider

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HOG vs Recreational Vehicle Stocks

TickerInst. %Insider %Net Insider (L12M)Net Insider (L3M)
HOG0.10%4.49%Net BuyingNet Buying
PII0.09%4.38%Net BuyingNet Buying
PATK0.11%37.80%Net Selling
LCII0.11%13.88%Net Selling
THO0.11%65.14%Net Selling
View Top Recreational Vehicle Stocks

Harley Davidson Stock Ownership FAQ

Who owns Harley Davidson?

Harley Davidson (NYSE: HOG) is owned by 0.10% institutional shareholders, 4.49% Harley Davidson insiders, and 95.41% retail investors. Jeffrey L. Bleustein is the largest individual Harley Davidson shareholder, owning 2.10M shares representing 2.02% of the company. Jeffrey L. Bleustein's Harley Davidson shares are currently valued at $54.43M.

If you're new to stock investing, here's how to buy Harley Davidson stock.
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