NYSE: HOG
Harley Davidson Inc Stock Ownership - Who owns Harley Davidson?

Insider buying vs selling

Have Harley Davidson Inc insiders been buying or selling?

Buy
Sell
NameRoleDateSharesPriceValue
Rafeh MasoodDirector2025-08-052,068$24.06
$49.76kBuy
Luke Christopher MansfieldChief Commercial Officer2025-02-133,400$25.96
$88.26kSell
Mark R. KornetzkeInsider2025-02-09385$26.82
$10.33kSell
Tori TermaatChief Human Resources Officer2025-02-09505$26.82
$13.54kSell
Glen KovalSVP Motorcycle Development2025-02-09658$26.82
$17.65kSell
Glen KovalSVP Motorcycle Development2025-02-09362$26.82
$9.71kSell
Tori TermaatChief Human Resources Officer2025-02-09529$26.82
$14.19kSell
Luke Christopher MansfieldChief Commercial Officer2025-02-09395$26.82
$10.59kSell
Paul J. KrauseChief Legal Officer2025-02-09782$26.82
$20.97kSell
Paul J. KrauseChief Legal Officer2025-02-09747$26.82
$20.03kSell

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Net Insider Buy/Sell (L12M) Ownership

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HOG Shareholders

What type of owners hold Harley Davidson Inc stock?

Institutional
Insider
Retail
NameHoldSharesValueType
Vanguard Group Inc9.93%12,071,563$360.82MInstitution
Blackrock Inc8.59%10,439,815$312.05MInstitution
H Partners Management LLC6.58%8,000,000$239.12MInstitution
Beutel Goodman Co Ltd6.05%7,348,126$219.64MInstitution
Dimensional Fund Advisors LP5.40%6,568,508$196.33MInstitution
Fmr LLC4.92%5,982,822$178.83MInstitution
Donald Smith Co Inc4.54%5,517,795$164.93MInstitution
Lsv Asset Management4.33%5,261,952$157.28MInstitution
Boston Partners3.24%3,936,562$117.66MInstitution
American Century Companies Inc3.20%3,884,107$116.10MInstitution

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HOG vs Recreational Vehicle Stocks

TickerInst. %Insider %Net Insider (L12M)Net Insider (L3M)
HOG87.56%3.73%Net SellingNet Buying
PII96.03%3.97%Net BuyingNet Buying
BC93.76%6.24%Net BuyingNet Buying
DOOO39.94%0.00%
LCII88.70%11.30%Net BuyingNet Buying

Harley Davidson Stock Ownership FAQ

Who owns Harley Davidson?

Harley Davidson (NYSE: HOG) is owned by 87.56% institutional shareholders, 3.73% Harley Davidson insiders, and 8.71% retail investors. Jeffrey L. Bleustein is the largest individual Harley Davidson shareholder, owning 2.10M shares representing 1.73% of the company. Jeffrey L. Bleustein's Harley Davidson shares are currently valued at $62.72M.

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