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NYSE: HOG
Harley Davidson Inc Stock Ownership - Who owns Harley Davidson?

OverviewForecastEarningsRevenueDividendOwnership

Insider buying vs selling

Have Harley Davidson Inc insiders been buying or selling?

Buy
Sell
NameRoleDateSharesPriceValue
Luke Christopher MansfieldChief Commercial Officer2025-11-2011,500$23.21
$266.95kSell
Charles DoSr. Vice President HDFSI2025-11-074,136$25.51
$105.51kSell
Charles DoSr. Vice President HDFSI2025-10-311,483$26.65
$39.52kSell
Rafeh MasoodDirector2025-08-052,068$24.06
$49.76kBuy
Luke Christopher MansfieldChief Commercial Officer2025-02-133,400$25.96
$88.26kSell
Tori TermaatChief Human Resources Officer2025-02-09505$26.82
$13.54kSell
Glen KovalSVP Motorcycle Development2025-02-09362$26.82
$9.71kSell
Jochen ZeitzPresident and CEO2025-02-0919,438$26.82
$521.33kSell
Paul J. KrauseChief Legal Officer2025-02-09782$26.82
$20.97kSell
Mark R. KornetzkeInsider2025-02-09313$26.82
$8.39kSell

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Net Insider Buy/Sell (L12M) Ownership

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HOG Shareholders

What type of owners hold Harley Davidson Inc stock?

Institutional
Insider
Retail
NameHoldSharesValueType
Vanguard Group Inc10.97%12,958,561$279.78MInstitution
Blackrock Inc9.23%10,909,387$235.53MInstitution
Beutel Goodman Co Ltd5.81%6,867,982$148.28MInstitution
Donald Smith Co Inc5.76%6,803,727$146.89MInstitution
Dimensional Fund Advisors LP5.58%6,597,336$142.44MInstitution
Fmr LLC5.01%5,923,324$127.88MInstitution
H Partners Management LLC4.87%5,750,000$124.14MInstitution
Lsv Asset Management4.33%5,117,494$110.49MInstitution
Boston Partners3.40%4,021,078$86.82MInstitution
American Century Companies Inc3.34%3,946,754$85.21MInstitution

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HOG vs Recreational Vehicle Stocks

TickerInst. %Insider %Net Insider (L12M)Net Insider (L3M)
HOG87.06%3.83%Net SellingNet Selling
LCII88.34%11.66%Net Buying
PII95.81%4.19%Net BuyingNet Selling
WGO84.27%15.73%Net SellingNet Selling
MBUU87.74%12.26%Net SellingNet Selling
View Top Recreational Vehicle Stocks

Harley Davidson Stock Ownership FAQ

Who owns Harley Davidson?

Harley Davidson (NYSE: HOG) is owned by 87.06% institutional shareholders, 3.83% Harley Davidson insiders, and 9.11% retail investors. Jeffrey L. Bleustein is the largest individual Harley Davidson shareholder, owning 2.10M shares representing 1.78% of the company. Jeffrey L. Bleustein's Harley Davidson shares are currently valued at $44.86M.

If you're new to stock investing, here's how to buy Harley Davidson stock.
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