Sectors & IndustriesConsumer CyclicalInternet Retail

Best Internet Retail Stocks to Buy Now (2026)

Top internet retail stocks in 2026 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +32.52% per year, and are the best internet retail stocks to buy now. Learn More.

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best internet retail stocks to buy right now are:

Atrenew (NYSE:RERE) is the #1 top internet retail stock out of 43 with a Zen Rating of A. Stocks with a rating of A have had an average return of +32.52% per year. Learn more.

The Component Grade breakdown for Atrenew (NYSE:RERE) is: Value: C, Growth: B, Momentum: B, Sentiment: A, Safety: C, Financials: C, and AI: C.

Atrenew (NYSE:RERE) has a Due Diligence Score of 67, which is 35 points higher than the internet retail industry average of 32.

RERE passed 22 out of 33 due diligence checks and has strong fundamentals. Atrenew has seen its stock return 74.84% over the past year, overperforming other internet retail stocks by 99 percentage points.

Liquidity Services (NASDAQ:LQDT) is the #2 top internet retail stock out of 43 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Liquidity Services (NASDAQ:LQDT) is: Value: C, Growth: C, Momentum: C, Sentiment: A, Safety: C, Financials: B, and AI: B.

Liquidity Services (NASDAQ:LQDT) has a Due Diligence Score of 52, which is 20 points higher than the internet retail industry average of 32.

LQDT passed 16 out of 33 due diligence checks and has strong fundamentals. Liquidity Services has seen its stock return 10.41% over the past year, overperforming other internet retail stocks by 35 percentage points.

Liquidity Services has an average 1 year price target of $40.00, an upside of 25.12% from Liquidity Services's current stock price of $31.97.

Liquidity Services stock has a consensus Buy recommendation according to Wall Street analysts. Of the 1 analyst covering Liquidity Services, 0% have issued a Strong Buy rating, 100% have issued a Buy, 0% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

Etsy (NYSE:ETSY) is the #3 top internet retail stock out of 43 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Etsy (NYSE:ETSY) is: Value: C, Growth: C, Momentum: D, Sentiment: C, Safety: C, Financials: A, and AI: C.

Etsy (NYSE:ETSY) has a Due Diligence Score of 31, which is -1 points lower than the internet retail industry average of 32. Although this number is below the industry average, our proven quant model rates ETSY as a "B".

ETSY passed 10 out of 33 due diligence checks and has average fundamentals. Etsy has seen its stock return 14.66% over the past year, overperforming other internet retail stocks by 39 percentage points.

Etsy has an average 1 year price target of $63.65, an upside of 12.85% from Etsy's current stock price of $56.40.

Etsy stock has a consensus Buy recommendation according to Wall Street analysts. Of the 20 analysts covering Etsy, 30% have issued a Strong Buy rating, 10% have issued a Buy, 50% have issued a hold, while 0% have issued a Sell rating, and 10% have issued a Strong Sell.

Out of 4 internet retail stocks that have issued dividends in the past year, the 3 internet retail stocks with the highest dividend yields are:

Natural Health Trends (NASDAQ:NHTC) has an annual dividend yield of 21.94%, which is 13 percentage points higher than the internet retail industry average of 8.81%. Natural Health Trends's dividend payout is not stable, having dropped more than 10% eight times in the last 10 years. Natural Health Trends's dividend has shown consistent growth over the last 10 years.

Natural Health Trends's dividend payout ratio of -875% indicates that its high dividend yield might not be sustainable for the long-term.

Oriental Culture Holding (NASDAQ:OCG) has an annual dividend yield of 7.63%, which is -1 percentage points lower than the internet retail industry average of 8.81%.

Oriental Culture Holding's dividend payout ratio of 0% indicates that its high dividend yield might not be sustainable for the long-term.

Jdcom (NASDAQ:JD) has an annual dividend yield of 3.7%, which is -5 percentage points lower than the internet retail industry average of 8.81%.

Jdcom's dividend payout ratio of 50% indicates that its dividend yield is sustainable for the long-term.

Internet retail stocks were down -0.24% in the last day, and down -0.02% over the last week. Pattern Group was the among the top losers in the internet retail industry, dropping -6.2% yesterday.

Pattern Group shares are trading higher after the company reported better-than-expected Q4 financial results and issued FY26 and Q1 sales guidance above estimates. Also, the company announced a $100 million stock buyback.

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued internet retail stocks right now are:

Pdd Holdings (NASDAQ:PDD) is the most undervalued internet retail stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Pdd Holdings has a valuation score of 71, which is 47 points higher than the internet retail industry average of 24. It passed 5 out of 7 valuation due diligence checks.

Pdd Holdings's stock has dropped -11.23% in the past year. It has overperformed other stocks in the internet retail industry by 13 percentage points.

Vipshop Holdings (NYSE:VIPS) is the second most undervalued internet retail stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Vipshop Holdings has a valuation score of 71, which is 47 points higher than the internet retail industry average of 24. It passed 5 out of 7 valuation due diligence checks.

Vipshop Holdings's stock has dropped -1.57% in the past year. It has overperformed other stocks in the internet retail industry by 23 percentage points.

Instacart (NASDAQ:CART) is the third most undervalued internet retail stock based on its Valuation Rating of B. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Instacart has a valuation score of 57, which is 33 points higher than the internet retail industry average of 24. It passed 4 out of 7 valuation due diligence checks.

Instacart's stock has gained 1.41% in the past year. It has overperformed other stocks in the internet retail industry by 26 percentage points.

54.17% of internet retail stocks rated by analysts are a strong buy right now. On average, analysts expect internet retail stocks to rise by 48.21% over the next year.

3.33% of internet retail stocks have a Zen Rating of A (Strong Buy), 26.67% of internet retail stocks are rated B (Buy), 46.67% are rated C (Hold), 20% are rated D (Sell), and 3.33% are rated F (Strong Sell).