NYSE: W
Wayfair Inc Stock Ownership - Who owns Wayfair?

Insider buying vs selling

Have Wayfair Inc insiders been buying or selling?

Buy
Sell
NameRoleDateSharesPriceValue
Jon BlotnerPres. Commercial Operations2026-01-054,997$105.84
$528.88kSell
Kate GulliverCFO and Chief Admin Officer2026-01-0236,497$106.50
$3.89MSell
Kate GulliverCFO and Chief Admin Officer2026-01-018,955$106.56
$954.24kSell
Jon BlotnerPres. Commercial Operations2026-01-018,961$106.56
$954.88kSell
Fiona TanChief Technology Officer2026-01-0111,906$106.56
$1.27MSell
Steven ConineCo-Founder2025-12-2630,000$102.33
$3.07MSell
Niraj ShahChief Executive Officer2025-12-2630,000$102.32
$3.07MSell
Niraj ShahChief Executive Officer2025-12-2319,904$99.28
$1.98MSell
Niraj ShahChief Executive Officer2025-12-234,536$98.11
$445.03kSell
Steven ConineCo-Founder2025-12-2318,753$99.26
$1.86MSell

1 of 17

W insiders have sold more... subscribe to Premium to read more.
Net Insider Buy/Sell (L12M) Ownership

Be the first to know when W insiders and whales buy or sell their stock.

W Shareholders

What type of owners hold Wayfair Inc stock?

Institutional
Insider
Retail
NameHoldSharesValueType
Fmr LLC12.06%15,715,843$1.66BInstitution
Capital World Investors10.26%13,374,574$1.41BInstitution
Vanguard Group Inc7.34%9,562,050$1.01BInstitution
Spruce House Partnership Ai LP5.37%7,000,000$737.73MInsider
Spruce House Partnership LLC4.90%6,383,700$672.78MInsider
Renaissance Technologies LLC4.01%5,226,767$550.85MInstitution
Blackrock Inc3.70%4,817,709$507.74MInstitution
Baillie Gifford Co3.18%4,149,211$437.29MInstitution
Janus Henderson Group PLC2.61%3,403,620$358.71MInstitution
Spruce House Investment Management LLC2.24%2,923,845$308.14MInstitution

1 of 3

W vs Internet Retail Stocks

TickerInst. %Insider %Net Insider (L12M)Net Insider (L3M)
W83.65%16.35%Net SellingNet Selling
CHWY95.39%4.61%Net SellingNet Selling
CART58.02%41.98%Net SellingNet Selling
VIPS100.00%0.00%
GLBE66.85%0.00%

Wayfair Stock Ownership FAQ

Who owns Wayfair?

Wayfair (NYSE: W) is owned by 91.64% institutional shareholders, 17.91% Wayfair insiders, and 0.00% retail investors. Spruce House Partnership Ai LP is the largest individual Wayfair shareholder, owning 7.00M shares representing 5.37% of the company. Spruce House Partnership Ai LP's Wayfair shares are currently valued at $767.20M.

If you're new to stock investing, here's how to buy Wayfair stock.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.