NYSE: W
Wayfair Inc Stock Ownership - Who owns Wayfair?

Insider buying vs selling

Have Wayfair Inc insiders been buying or selling?

Buy
Sell
NameRoleDateSharesPriceValue
Diana FrostDirector2025-11-03548$103.30
$56.61kSell
Niraj ShahChief Executive Officer2025-10-285,886$103.52
$609.32kSell
Niraj ShahChief Executive Officer2025-10-284,838$102.54
$496.09kSell
Steven ConineCo-Founder2025-10-28399$108.28
$43.20kSell
Steven ConineCo-Founder2025-10-284,642$102.47
$475.67kSell
Steven ConineCo-Founder2025-10-282,583$107.51
$277.70kSell
Steven ConineCo-Founder2025-10-288,171$106.58
$870.87kSell
Steven ConineCo-Founder2025-10-285,494$105.66
$580.50kSell
Steven ConineCo-Founder2025-10-286,037$103.51
$624.89kSell
Steven ConineCo-Founder2025-10-282,674$104.67
$279.89kSell

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Net Insider Buy/Sell (L12M) Ownership

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W Shareholders

What type of owners hold Wayfair Inc stock?

Institutional
Insider
Retail
NameHoldSharesValueType
Fmr LLC11.89%15,497,481$1.54BInstitution
Capital World Investors9.86%12,853,334$1.28BInstitution
Vanguard Group Inc7.03%9,164,478$911.22MInstitution
Spruce House Partnership Ai LP5.37%7,000,000$696.01MInsider
Spruce House Partnership LLC4.90%6,383,700$634.73MInsider
Alyeska Investment Group LP4.48%5,833,171$579.99MInstitution
Baillie Gifford Co4.35%5,664,163$563.19MInstitution
Blackrock Inc3.71%4,832,504$480.50MInstitution
Renaissance Technologies LLC3.50%4,568,267$454.22MInstitution
Janus Henderson Group PLC3.07%4,005,842$398.30MInstitution

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W vs Internet Retail Stocks

TickerInst. %Insider %Net Insider (L12M)Net Insider (L3M)
W83.95%16.05%Net SellingNet Selling
CHWY95.35%4.65%Net SellingNet Selling
CART57.93%42.07%Net SellingNet Selling
VIPS100.00%0.00%
GLBE66.50%0.00%

Wayfair Stock Ownership FAQ

Who owns Wayfair?

Wayfair (NYSE: W) is owned by 91.42% institutional shareholders, 17.47% Wayfair insiders, and 0.00% retail investors. Spruce House Partnership Ai LP is the largest individual Wayfair shareholder, owning 7.00M shares representing 5.37% of the company. Spruce House Partnership Ai LP's Wayfair shares are currently valued at $706.02M.

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