NYSE: W
Wayfair Inc Stock Ownership - Who owns Wayfair?

Insider buying vs selling

Have Wayfair Inc insiders been buying or selling?

Buy
Sell
NameRoleDateSharesPriceValue
Jon BlotnerPres. Commercial Operations2026-07-025,925$96.29
$570.52kSell
Kate GulliverCFO and Chief Admin Officer2026-07-0111,347$95.14
$1.08MSell
Fiona TanChief Technology Officer2026-07-0114,357$95.14
$1.37MSell
Jon BlotnerPres. Commercial Operations2026-07-0111,339$95.14
$1.08MSell
Steven ConineDirector2026-04-24700$79.26
$55.48kSell
Niraj ShahChief Executive Officer2026-04-24400$79.47
$31.79kSell
Niraj ShahChief Executive Officer2026-04-24600$77.69
$46.61kSell
Niraj ShahChief Executive Officer2026-04-245,137$78.66
$404.08kSell
Steven ConineDirector2026-04-24600$77.54
$46.52kSell
Steven ConineDirector2026-04-245,839$78.57
$458.77kSell

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Net Insider Buy/Sell (L12M) Ownership

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W Shareholders

What type of owners hold Wayfair Inc stock?

Institutional
Insider
Retail
NameHoldSharesValueType
Fmr LLC12.33%16,277,859$1.52BInstitution
Capital World Investors10.45%13,791,783$1.29BInstitution
Spruce House Partnership Ai LP5.30%7,000,000$652.26MInsider
Spruce House Partnership LLC4.84%6,383,700$594.83MInsider
Blackrock Inc4.35%5,738,678$534.73MInstitution
Renaissance Technologies LLC3.77%4,972,425$463.33MInstitution
Vanguard Capital Management LLC3.53%4,663,199$434.52MInstitution
Vanguard Portfolio Management LLC3.32%4,388,661$408.94MInstitution
Janus Henderson Group PLC2.93%3,866,708$360.30MInstitution
Baillie Gifford Co2.17%2,862,209$266.70MInstitution

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W vs Internet Retail Stocks

TickerInst. %Insider %Net Insider (L12M)Net Insider (L3M)
W83.99%16.01%Net SellingNet Selling
CART54.73%45.27%Net SellingNet Selling
CHWY95.38%4.62%Net SellingNet Selling
ETSY62.87%37.13%Net SellingNet Selling
VIPS91.23%8.77%Net SellingNet Selling

Wayfair Stock Ownership FAQ

Who owns Wayfair?

Wayfair (NYSE: W) is owned by 93.14% institutional shareholders, 17.76% Wayfair insiders, and 0.00% retail investors. Spruce House Partnership Ai LP is the largest individual Wayfair shareholder, owning 7.00M shares representing 5.30% of the company. Spruce House Partnership Ai LP's Wayfair shares are currently valued at $652.75M.

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