NYSE: W
Wayfair Inc Stock Ownership - Who owns Wayfair?

Insider buying vs selling

Have Wayfair Inc insiders been buying or selling?

Buy
Sell
NameRoleDateSharesPriceValue
Jon BlotnerPres2026-10-026,056$104.13
$630.61kSell
Fiona TanCTO2026-10-0114,357$101.37
$1.46MSell
Jon BlotnerPres2026-10-0111,340$101.37
$1.15MSell
Kate GulliverCFO;CAO2026-10-0111,348$101.37
$1.15MSell
Fiona TanCTO2026-10-017,000$102.18
$715.26kSell
Steven ConineDirector2026-09-147,538$106.09
$799.71kSell
Steven ConineDirector2026-09-1419,159$104.42
$2.00MSell
Steven ConineDirector2026-09-147,654$103.39
$791.35kSell
Niraj ShahCEO2026-09-147,434$106.09
$788.67kSell
Niraj ShahCEO2026-09-1412,943$105.41
$1.36MSell

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Net Insider Buy/Sell (L12M) Ownership

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W Shareholders

What type of owners hold Wayfair Inc stock?

Institutional
Insider
Retail
NameHoldSharesValueType
Spruce House Partnership Ai LP5.11%7,000,000$708.75MInsider
Spruce House Partnership LLC4.66%6,383,700$646.35MInsider
Viking Global Investors LP1.70%2,330,247$235.94MInsider
Viking Global Performance LLC1.64%2,247,647$227.57MInsider
Harbourvest Partners Viiiventure Fund LP0.85%1,168,519$118.31MInsider
James Savarese0.35%483,089$48.91MInsider
Fiona Tan0.33%455,591$46.13MInsider
Michael Andrew Kumin0.29%396,504$40.15MInsider
Niraj Shah0.25%336,851$34.11MInsider
Steven Conine0.25%336,787$34.10MInsider

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W vs Internet Retail Stocks

TickerInst. %Insider %Net Insider (L12M)Net Insider (L3M)
W0.09%17.13%Net SellingNet Selling
CART0.08%64.65%Net SellingNet Selling
CHWY0.10%4.83%Net SellingNet Selling
GLBE0.07%7.22%Net SellingNet Selling
ETSY0.12%70.40%Net SellingNet Selling

Wayfair Stock Ownership FAQ

Who owns Wayfair?

Wayfair (NYSE: W) is owned by 0.09% institutional shareholders, 17.13% Wayfair insiders, and 82.78% retail investors. Spruce House Partnership Ai LP is the largest individual Wayfair shareholder, owning 7.00M shares representing 5.11% of the company. Spruce House Partnership Ai LP's Wayfair shares are currently valued at $742.35M.

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