NASDAQ: BZUN
Baozun Inc Stock Ownership - Who owns Baozun?

Insider buying vs selling

Have Baozun Inc insiders been buying or selling?

Buy
Sell
NameRoleDateSharesPriceValue
Wenbin QiuCEO2026-10-225,700$3.50
$19.95kBuy
Wenbin QiuCEO2026-10-215,700$3.50
$19.95kBuy
Wenbin QiuCEO2026-10-145,800$3.44
$19.95kBuy
Wenbin QiuCEO2026-10-135,800$3.47
$20.13kBuy
Wenbin QiuCEO2026-10-126,000$3.34
$20.04kBuy
Wenbin QiuCEO2026-09-216,900$2.85
$19.67kBuy
Wenbin QiuCEO2026-09-187,000$2.88
$20.16kBuy
Wenbin QiuCEO2026-09-177,100$2.84
$20.16kBuy
Wenbin QiuCEO2026-09-167,300$2.74
$20.00kBuy
Junhua WuCStrat2026-09-1513,900$2.73
$37.95kBuy

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Net Insider Buy/Sell (L12M) Ownership

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BZUN Shareholders

What type of owners hold Baozun Inc stock?

Institutional
Insider
Retail
NameHoldSharesValueType
Jun John Wang15.18%26,469,422$86.56MInsider
Wenbin Qiu7.13%12,434,263$40.66MInsider
Junhua Wu2.39%4,171,539$13.64MInsider
Hsienchieng Steve Hsia0.02%27,649$90.41kInsider
Bin Helen Yu0.01%17,269$56.47kInsider
Changqing Ye0.01%17,269$56.47kInsider
Yanjie Zhu0.00%3,137$10.26kInsider
Schrod0.00%2,415$7.90kInstitution
Schroder Investment Management Group0.00%2,414$7.89kInstitution
Acadian Asset Management LLC0.00%2,116$6.92kInstitution

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BZUN vs Internet Retail Stocks

TickerInst. %Insider %Net Insider (L12M)Net Insider (L3M)
BZUN0.01%24.73%Net BuyingNet Buying
DIBS0.04%28.58%Net SellingNet Selling
NEGG0.00%100.00%Net SellingNet Selling
NXH0.05%63.47%Net BuyingNet Buying
OCG0.00%8.54%

Baozun Stock Ownership FAQ

Who owns Baozun?

Baozun (NASDAQ: BZUN) is owned by 0.01% institutional shareholders, 24.73% Baozun insiders, and 75.26% retail investors. Jun John Wang is the largest individual Baozun shareholder, owning 26.47M shares representing 15.18% of the company. Jun John Wang's Baozun shares are currently valued at $83.91M.

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