NASDAQ: BZUN
Baozun Inc Stock Ownership - Who owns Baozun?

Insider buying vs selling

Have Baozun Inc insiders been buying or selling?

Buy
Sell
NameRoleDateSharesPriceValue
Wenbin QiuCEO2026-09-177,100$2.84
$20.16kBuy
Wenbin QiuCEO2026-09-167,300$2.74
$20.00kBuy
Wenbin QiuCEO2026-09-157,300$2.72
$19.86kBuy
Junhua WuCStrat2026-09-1513,900$2.73
$37.95kBuy
Wenbin QiuCEO2026-09-147,300$2.74
$20.00kBuy
Junhua WuCStrat2026-09-0213,500$2.85
$38.48kBuy
Junhua WuChief Strategy Officer2026-06-2429,000$2.85
$82.65kBuy
Wenbin QiuChief Executive Officer2026-06-2210,000$2.81
$28.10kBuy
Wenbin QiuChief Executive Officer2026-06-1810,000$2.77
$27.70kBuy
Junhua WuChief Strategy Officer2026-06-1718,500$2.84
$52.54kBuy

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Net Insider Buy/Sell (L12M) Ownership

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BZUN Shareholders

What type of owners hold Baozun Inc stock?

Institutional
Insider
Retail
NameHoldSharesValueType
Jun John Wang15.18%26,469,422$73.58MInsider
Wenbin Qiu7.10%12,391,363$34.45MInsider
Junhua Wu2.39%4,171,539$11.60MInsider
Hsienchieng Steve Hsia0.02%27,649$76.86kInsider
Changqing Ye0.01%17,269$48.01kInsider
Bin Helen Yu0.01%17,269$48.01kInsider
Yanjie Zhu0.00%3,137$8.72kInsider
Schrod0.00%2,415$6.71kInstitution
Schroder Investment Management Group0.00%2,414$6.71kInstitution
Acadian Asset Management LLC0.00%2,116$5.88kInstitution

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BZUN vs Internet Retail Stocks

TickerInst. %Insider %Net Insider (L12M)Net Insider (L3M)
BZUN0.01%24.71%Net BuyingNet Buying
OCG0.00%8.54%
DIBS0.04%28.58%Net SellingNet Selling
AKA0.00%100.00%Net Selling
PRTS0.00%100.00%Net BuyingNet Buying

Baozun Stock Ownership FAQ

Who owns Baozun?

Baozun (NASDAQ: BZUN) is owned by 0.01% institutional shareholders, 24.71% Baozun insiders, and 75.28% retail investors. Jun John Wang is the largest individual Baozun shareholder, owning 26.47M shares representing 15.18% of the company. Jun John Wang's Baozun shares are currently valued at $75.44M.

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