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NYSE: BABA
Alibaba Group Holding Ltd Statistics & Facts

Key Alibaba facts

Founded
1999
Headquarters
Hangzhou, China
Founders
Jack Ma
IPO Date
2014-09-14

Alibaba User & Usage Stats

Alibaba Annual Active Consumers

Tracking the number of annual active consumers on Alibaba's China retail marketplaces by quarter.
Source:Alibaba
Annual active consumers
828M

Alibaba Monthly Active Users (MAU)

Tracking the number of monthly active users on Alibaba's mobile apps by quarter.
Source:Alibaba
MAUs
939M

Alibaba Singles' Day Orders

Here's how many orders Alibaba has processed during its annual global shopping festival via its Cainiao Network.
Source:Alibaba
Orders
2.32B

Alibaba Traffic by Country

Here are the countries where people visited alibaba.com the most.
Source:SimilarWeb
U.S.
17.12%
China
16.75%
Russia
3.67%
Canada
3.21%
U.K.
2.96%

Alibaba Traffic Sources

Here's what drives traffic to alibaba.com.
Source:SimilarWeb
Direct
52.73%
Search
38.53%
Referrals
2.67%
Display ads
1.25%
Social
2.41%
Mail
2.41%

Alibaba Statistics: AliExpress Traffic by Country

Here are the countries where people visited aliexpress.com the most.
Source:SimilarWeb
Brazil
10.31%
Russia
9.51%
China
9.46%
U.S.
7.18%
Spain
6.43%

Alibaba Stats: AliExpress Traffic Sources

Here is where traffic to aliexpress.com comes from.
Source:SimilarWeb
Direct
58.96%
Search
22.83%
Referrals
7.41%
Social
4.79%
Mail
3.4%
Display ads
2.62%

Alibaba Revenue & Sales

Alibaba e-Commerce Revenue by Region

Here's Alibaba's annual e-commerce revenue broken down by region.
Source:Alibaba
China retail
473.68B
China wholesale
14.32B
International retail
34.46B
International wholesale
14.4B

Alibaba Revenue by Segment

Breaking down Alibaba's annual revenue by operational segment.
Source:Alibaba
e-Commerce
621.15B
Cloud computing
40.02B
Digital media and entertainment
29.09B
Innovation initiatives and others
4.5B

Alibaba Singles' Day GMV

Here's how much gross merchandise volume (GMV) Alibaba has generated in the 24 hours of Singles' Day or 11.11, their annual sales event held on November 11th.
Source:Alibaba
GMV
$74.10B

Alibaba China Retail GMV

Here's how much Alibaba generates in gross merchandise volume (GMV) in its major China retail marketplaces (Taobao and Tmall).
Source:Alibaba
Taobao
3.39T
Tmall
3.2T
Total
6.59T

Alibaba Market Share

Alibaba Market Share (China)

How much of the e-commerce segment in China is controlled by Alibaba?
Source:eMarketer
Alibaba
55.9%
JD.com
16.7%
Pinduoduo
7.3%
Suning
2.5%
Gome
1.3%
vip.com
1.2%

Alibaba Singles' Day vs Amazon Prime Day

Comparing Alibaba's annual shopping festival (Singles' Day) to Amazon's (Prime Day) by gross merchandise value (GMV).
Source:Statista
Alibaba Singles' Day
$74.10B
Amazon Prime Day
$10.40B

Alibaba vs Amazon (Revenue)

Comparing Alibaba's annual revenue to Amazon's.
Source:Amazon
Alibaba
$56.15B
Amazon
$280.52B

Alibaba vs U.S. Online Retailers (Sales)

Comparing Alibaba to major e-commerce retailers in the United States by sales.
Source:eMarketer
Alibaba
$1.17T
Amazon
$269.41B
Walmart
$41.01B
eBay
$31.65B
Apple
$24.83B
The Home Depot
$13.38B

Alibaba Expenditure

Alibaba Operational Expenses

How much does Alibaba spend on its operations?
Source:Alibaba
Product development
21.47B
Sales and marketing
5.32B
General and administrative expenses
12.1B

Alibaba Advertising Expenses

How much does Alibaba spend on advertising in a year?
Source:Alibaba
Ad spend
50.07B

Alibaba Employee Statistics

Alibaba Employees

How many full-time employees does Alibaba have?
Source:Alibaba
Employees
251,462

Alibaba Miscellaneous Statistics

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