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NYSE: BABA
Alibaba Group Holding Ltd Statistics & Facts

Key Alibaba facts

Founded
1999
Headquarters
Hangzhou, China
Founders
Jack Ma
IPO Date
2014-09-14

Alibaba User & Usage Stats

Alibaba Annual Active Consumers (China Retail)

Tracking the number of annual active consumers on Alibaba's China retail marketplaces by quarter.
Source:Alibaba
Annual active consumers
903M

Alibaba Monthly Active Users (MAU)

Tracking the number of monthly active users on Alibaba's mobile apps by quarter.
Source:Alibaba
MAUs
939M

Alibaba Singles' Day Orders

Here's how many orders Alibaba has processed during its annual global shopping festival via its Cainiao Network.
Source:Alibaba
Orders
2.32B

Alibaba Traffic by Country

Here are the countries where people visited alibaba.com the most.
Source:SimilarWeb
U.S.
16.62%
China
15.79%
Russia
3.44%
Canada
3.27%
U.K.
2.81%
Other
58.07%

Alibaba Traffic Sources

Here's what drives traffic to alibaba.com.
Source:SimilarWeb
Direct
52.45%
Search
37.64%
Referrals
2.42%
Display ads
2.36%
Social
2.96%
Mail
2.18%

Alibaba Statistics: AliExpress Traffic by Country

Which country uses AliExpress the most?
Source:SimilarWeb
Brazil
12.71%
United States
8.2%
Spain
6.97%
France
6.46%
Russia
5.12%
Other
60.54%

Alibaba Stats: AliExpress Traffic Sources

Here is where traffic to aliexpress.com comes from.
Source:SimilarWeb
Direct
60.63%
Search
23.86%
Referrals
4.59%
Social
4.53%
Mail
4.81%
Display ads
1.57%

Alibaba Stats: AliExpress Users by Age

Who uses AliExpress?
Source:SimilarWeb
18 to 24
21.56%
25 to 34
30.94%
35 to 44
20.57%
45 to 54
13.5%
55 to 64
8.49%
65 and above
4.94%

Alibaba Revenue & Sales

Alibaba e-Commerce Revenue by Region

Here's Alibaba's annual e-commerce revenue broken down by region.
Source:Alibaba
China retail
575.99B
China wholesale
16.71B
International retail
42.67B
International wholesale
18.41B
Total China
592.71B
Total international
61.08B

Alibaba Secondary Revenues by Segment

How does Alibaba make money besides e-commerce?
Source:Alibaba
Local consumer services
43.49B
Cainiao
46.11B
Cloud
74.57B
Digital media and entertainment
32.27B
Innovation initiatives and others
2.84B

Alibaba Singles' Day GMV

Here's how much gross merchandise volume (GMV) Alibaba has generated in the 24 hours of Singles' Day or 11.11, their annual sales event held on November 11th.
Source:Alibaba
GMV
$84.54B

Alibaba Market Share

Alibaba Market Share (China)

How much of the e-commerce segment in China is controlled by Alibaba?
Alibaba
47.1%
JD.com
16.9%
Pinduoduo
13.2%
Suning
1.8%
Gome
0.5%
vip.com
1%

Alibaba Singles' Day vs Amazon Prime Day

Comparing Alibaba's annual shopping festival (Singles' Day) to Amazon's (Prime Day) by gross merchandise value (GMV).
Source:Statista
Alibaba Singles' Day
$84.54B
Amazon Prime Day
$11.90B

Alibaba vs Online Retailers (Sales)

Alibaba vs Amazon and other major online retailers by annual sales.
Alibaba
$1.25T
Amazon
$602.00B
JD.com
$505.30B
Pinduoduo
$383.00B
eBay
$85.00B
Walmart
$73.20B

Alibaba Expenditure

Alibaba Operational Expenses

How much does Alibaba spend on its operations?
Source:Alibaba
Product development
11.04B
Sales and marketing
3.05B
General and administrative expenses
4.16B

Alibaba Advertising Expenses

How much does Alibaba spend on advertising in a year?
Source:Alibaba
Ad spend
91.1B

Alibaba Employee Statistics

Alibaba Employees

How many employees does Alibaba have?
Source:Alibaba
Employees
254,941

Alibaba Miscellaneous Statistics

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