NASDAQ: SBUX
Starbucks Corp Statistics & Facts

Key Starbucks facts

Founded
1971
Headquarters
Seattle, Washington
Founders
Jerry Baldwin, Zev Siegl, Gordon Bowker
IPO Date
1992-06-26

Starbucks Store Statistics

Starbucks Worldwide Stores

Tracking the total yearly number of Starbucks stores across the world since 2003.
Store locations
31,256

Starbucks Stores by Type

Tracking the number of company-owned vs licensed Starbucks stores woldwide.
Company-operated stores
50.58%

Starbucks Customer Statistics

Starbucks Customer Satisfaction Statistics

What are Starbucks' American customer satisfaction index (ACSI) scores over the years?
Source:Statista
ACSI score
78

Starbucks Customers' Age Demographics

How old are Starbucks' customers?
18-29 years
33.78%
39-49 years
30.04%
50-64 years
21.05%

Starbucks Market Share

Starbucks Mobile Payment Statistics

Comparing the Starbucks app with other mobile payment apps.
Source:eMarketer
Starbucks
25.2M
Apple Pay
30.3M
Google Pay
12.1M
Samsung Pay
10.8M

Starbucks in the Coffee Shop Market (U.S.)

How much of the U.S. coffee shop market share is owned by Starbucks?
Starbucks
39.9%
Dunkin'
26.16%
JAB (including Panera, Peet’s and Caribou)
12.71%

Starbucks App Statistics

Starbucks App Uses

What do Starbucks customers in the U.S. use the mobile app for?
Source:Numerator
To pay for my order in-store
31.7%
To order ahead
26.1%
To review the menu, but not to order or pay
18.5%
To have my Starbucks order delivered
1.7%
Other
1.6%
I do not use the Starbucks mobile app
38.6%

Starbucks App Traffic Sources

How do people find their way to the Starbucks app?
Source:SimilarWeb
Direct
14%
Search
26.3%
Mail
1%
Referrals
55.1%
Social
0.5%
Display ads
3.2%

Starbucks Store Visits x App Usage

Tracking the correlation between the Starbucks mobile app and frequency of store visits.
Source:Numerator
App users
6.9%
Non-app users
0.7%

Starbucks Revenue Breakdown

Starbucks Revenue by Segment

Breaking down Starbucks' earnings by segment over time.
Beverage
$15.92B
Food
$4.79B
Other
$3.67B
Packaged and single serve coffees and teas
$2.13B

Starbucks Revenue by Region

Breaking down Starbucks' earnings by region during Q3 FY 2020.
Americas
67%
International
23%
Channel Development
11%

Starbucks Advertising Statistics

Starbucks Advertising Costs

Tracking the amount Starbucks spent on advertising worldwide since 2007.
Source:Notesmatic
Advertising cost
$245.70M

Starbucks Employee Statistics

Starbucks Total Employees

Tracking the growth of Starbucks' annual employee numbers around the world since 2005.
Employees
346,000

Starbucks Employee Demographics

Here are the racial/ethnic demographics of U.S. Starbucks employees.
Source:Starbucks
White
53.5%
Hispanic or Latinx
26.9%
Black
8%
Asian
5.5%
Native American or Alaskan Native
0.6%
Not specified
0.1%

Starbucks Miscellaneous

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