NASDAQ: GPRO
Gopro Inc Stock Ownership - Who owns Gopro?

Insider buying vs selling

Have Gopro Inc insiders been buying or selling?

Buy
Sell
NameRoleDateSharesPriceValue
Brian 1. McGeeEVP CFO and COO2026-02-2059,509$0.79
$47.13kSell
Jason Christopher StephenSVP General Counsel2026-02-185,393$0.80
$4.30kSell
Nicholas WoodmanCEO Chairman of the Board2026-02-1710,855$0.81
$8.76kSell
Dean JahnkeSVP Global Sales CM RE2026-02-1713,167$0.81
$10.63kSell
Charles LafradesChief Accounting Officer2026-02-176,386$0.81
$5.15kSell
Brian 1. McGeeEVP CFO and COO2026-02-1725,735$0.81
$20.77kSell
Jason Christopher StephenSVP General Counsel2026-02-173,779$0.81
$3.05kSell
Brian 1. McGeeEVP CFO and COO2025-11-204,579$1.57
$7.19kSell
Jason Christopher StephenVP GC and Corporate Secretary2025-11-1826,011$1.52
$39.56kSell
Brian 1. McGeeEVP CFO and COO2025-11-171,505$1.54
$2.32kSell

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Net Insider Buy/Sell (L12M) Ownership

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GPRO Shareholders

What type of owners hold Gopro Inc stock?

Institutional
Insider
Retail
NameHoldSharesValueType
William George Brumder6.61%10,850,000$18.77MInsider
Foxteq Holdings Inc5.61%9,214,480$15.94MInsider
Charles Schwab Investment Management Inc4.43%7,278,484$12.59MInstitution
Vanguard Group Inc3.99%6,551,530$11.33MInstitution
Valley Community Foundation Silicon3.55%5,821,739$10.07MInsider
Dean S. Woodman3.13%5,136,022$8.89MInsider
Acadian Asset Management LLC2.66%4,374,110$7.57MInstitution
Susquehanna International Group LLP2.48%4,078,207$7.06MInstitution
Ubs Group Ag2.30%3,781,516$6.54MInstitution
Point72 Asset Management LP2.27%3,731,069$6.45MInstitution

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GPRO vs Consumer Electronic Stocks

TickerInst. %Insider %Net Insider (L12M)Net Insider (L3M)
GPRO36.51%26.75%Net BuyingNet Selling
ZEPP1.51%2.37%
VUZI34.52%17.70%Net SellingNet Selling
TBCH32.35%67.65%Net SellingNet Selling
UEIC50.05%49.95%Net BuyingNet Selling

Gopro Stock Ownership FAQ

Who owns Gopro?

Gopro (NASDAQ: GPRO) is owned by 36.51% institutional shareholders, 26.75% Gopro insiders, and 36.75% retail investors. William George Brumder is the largest individual Gopro shareholder, owning 10.85M shares representing 6.61% of the company. William George Brumder's Gopro shares are currently valued at $18.77M.

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