WallStreetZenWallStreetZen

NASDAQ: APPF
Appfolio Inc Stock Ownership - Who owns Appfolio?

OverviewForecastEarningsRevenueDividendOwnership

Insider buying vs selling

Have Appfolio Inc insiders been buying or selling?

Buy
Sell
NameRoleDateSharesPriceValue
William Shane TriggChief Executive Officer2026-02-172,102$168.98
$355.20kSell
William Shane TriggChief Executive Officer2026-02-17160$170.86
$27.34kSell
William Shane TriggChief Executive Officer2026-02-17120$178.30
$21.40kSell
William Shane TriggChief Executive Officer2026-02-17240$172.25
$41.34kSell
William Shane TriggChief Executive Officer2026-02-17320$167.04
$53.45kSell
William Shane TriggChief Executive Officer2026-02-17120$173.22
$20.79kSell
William Shane TriggChief Executive Officer2026-02-17399$174.59
$69.66kSell
William Shane TriggChief Executive Officer2026-02-171$175.10
$175.10Sell
William Shane TriggChief Executive Officer2026-02-17120$176.29
$21.15kSell
William Shane TriggChief Executive Officer2026-02-171,999$168.21
$336.25kSell

1 of 33

APPF insiders have sold more... subscribe to Premium to read more.
Net Insider Buy/Sell (L12M) Ownership

Be the first to know when APPF insiders and whales buy or sell their stock.

APPF Shareholders

What type of owners hold Appfolio Inc stock?

Institutional
Insider
Retail
NameHoldSharesValueType
Vanguard Group Inc7.24%2,560,460$443.22MInstitution
Blackrock Inc6.70%2,368,348$409.96MInstitution
Marc Stad6.58%2,326,716$402.75MInsider
Brian Donahoo6.23%2,202,298$381.22MInsider
Keenan Capital LLC5.06%1,788,857$309.65MInsider
Maurice J. Duca5.03%1,779,261$307.99MInsider
Principal Financial Group Inc3.52%1,245,949$215.67MInstitution
Charles J. Keenan Iv3.25%1,147,472$198.63MInsider
Ashe Capital Management LP3.05%1,077,915$186.59MInstitution
State Street Corp1.94%685,656$118.69MInstitution

1 of 3

APPF vs App Stocks

TickerInst. %Insider %Net Insider (L12M)Net Insider (L3M)
APPF59.24%34.32%Net SellingNet Buying
PEGA54.61%45.39%Net SellingNet Selling
TTAN46.58%53.42%Net SellingNet Selling
FROG79.60%20.40%Net SellingNet Selling
DSGX75.83%0.00%
View Top App Stocks

Appfolio Stock Ownership FAQ

Who owns Appfolio?

Appfolio (NASDAQ: APPF) is owned by 59.24% institutional shareholders, 34.32% Appfolio insiders, and 6.44% retail investors. Marc Stad is the largest individual Appfolio shareholder, owning 2.33M shares representing 6.58% of the company. Marc Stad's Appfolio shares are currently valued at $403.99M.

If you're new to stock investing, here's how to buy Appfolio stock.
©2026 WallStreetZen
Company
AboutNewsBlogStock Investing FAQPlansPrivacy PolicyTerms of ServiceCancellation & RefundsPerformanceHelp GuidesContactTwitterYouTubeNewsletter
Stock Tools
Top Performing AnalystsStock ScreenerStock ForecastTrending StocksStrong Buy StocksHighest Earnings StocksBest Dividend Paying StocksStatisticsStock Market SectorsStock Market IndustriesHow to Buy Stocks Online
Stock Ideas
Buy The DipBiggest Stock Gainers TodayBiggest Stock Losers Today52 Week High Stocks52 Week Low StocksMost Active Stocks TodayMost Undervalued StocksBest Penny Stocks to Buy NowBest Stocks Under $5Best Stocks Under $10
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.