Sectors & IndustriesConsumer Defensive
Best Consumer Staple Stocks to Buy Now (2026)
Top consumer staple stocks in 2026 ranked by overall Due Diligence Score. See the best consumer staple stocks to buy now, according to analyst forecasts for the consumer defensive sector.

Sector: Consumer Defensive
Ticker
Company
Zen Rating
Sentiment
Market Cap
Shares
Institutional %
Insider %
Net Insider (L12M)
Net Insider (L3M)
GOTU
GAOTU TECHEDU INC
$374.82M159,160,5539.73%11.19%Net BuyingNet Buying
CELH
CELSIUS HOLDINGS INC
$7.36B255,640,36033.41%66.59%Net SellingNet Selling
WEST
WESTROCK COFFEE CO
$768.76M97,557,96236.32%63.68%Net BuyingNet Buying
GIS
GENERAL MILLS INC
$19.54B533,708,39685.19%1.83%Net SellingNet Selling
SFM
SPROUTS FARMERS MARKET INC
$7.23B94,044,30197.79%2.21%Net SellingNet Selling
ACI
ALBERTSONS COMPANIES INC
$5.62B494,534,84246.18%53.82%Net BuyingNet Selling
FIZZ
NATIONAL BEVERAGE CORP
$2.93B93,612,10218.45%81.55%
EPC
EDGEWELL PERSONAL CARE CO
$1.28B46,081,32689.56%10.44%Net Selling
HAIN
HAIN CELESTIAL GROUP INC
$46.03M90,253,48365.00%35.00%Net Selling
VFF
VILLAGE FARMS INTERNATIONAL INC
$232.01M114,288,68621.21%10.73%Net SellingNet Buying
AMSS
AMASS BRANDS
$9.80M11,424,3150.00%0.00%
KMB
KIMBERLY CLARK CORP
$36.99B331,940,35788.99%0.79%Net SellingNet Selling
SAM
BOSTON BEER CO INC
$1.89B10,291,68152.55%47.45%Net Selling
LFVN
LIFEVANTAGE CORP
$80.36M12,615,82222.15%77.85%Net SellingNet Selling
BRBR
BELLRING BRANDS INC
$1.52B116,277,85094.46%5.54%Net SellingNet Buying
CAG
CONAGRA BRANDS INC
$7.29B478,565,64285.18%8.05%Net SellingNet Selling
YSWY
YESWAY INC
$1.22B63,194,7470.00%78.13%
UL
UNILEVER PLC
$133.85B2,181,005,24711.04%0.00%
LAUR
LAUREATE EDUCATION INC
$5.25B139,978,28988.97%11.03%Net SellingNet Buying
DEO
DIAGEO PLC
$51.79B2,432,425,1272.41%0.00%
OTLY
OATLY GROUP AB
$449.82M629,121,2350.57%0.24%Net SellingNet Selling
SKIN
SKINHEALTH SYSTEMS INC
$96.94M129,600,04051.54%48.46%Net Buying
PG
PROCTER & GAMBLE CO
$346.10B2,328,598,97868.67%0.60%Net Selling
BF.B
BROWN FORMAN CORP
$12.57B458,864,26548.09%36.65%Net SellingNet Selling
MDLZ
MONDELEZ INTERNATIONAL INC
$77.88B1,283,649,76683.68%7.17%Net SellingNet Selling
DMC
DEL MONTE CORP
$1.36B47,576,60914.81%85.19%Net SellingNet Buying
GO
GROCERY OUTLET HOLDING CORP
$931.85M98,922,67291.45%8.55%Net BuyingNet Buying
DNUT
KRISPY KREME INC
$562.02M172,400,00015.70%84.30%Net BuyingNet Buying
CLX
CLOROX CO
$11.78B120,921,35182.41%1.51%Net BuyingNet Buying
VSA
VISIONSYS AI INC
$737.40k56,722,9890.01%0.00%
YSG
YATSEN HOLDING LTD
$318.00M1,876,109,3630.77%4.74%
HRL
HORMEL FOODS CORP
$14.34B550,314,95945.66%48.18%Net SellingNet Selling
EDBL
EDIBLE GARDEN AG INC
$353.68k121,5400.77%99.23%Net BuyingNet Buying
PETS
PETMED EXPRESS INC
$42.09M21,365,78221.93%78.07%Net BuyingNet Buying
TBBB
BBB FOODS INC
$4.79B117,857,13849.38%0.89%
PRMB
PRIMO BRANDS CORP
$8.29B362,868,56238.13%61.87%Net BuyingNet Buying
CHD
CHURCH & DWIGHT CO INC
$23.39B236,943,60289.70%1.10%Net BuyingNet Buying
JJSF
J&J SNACK FOODS CORP
$1.46B18,753,41627.48%72.52%Net Selling
RLX
RLX TECHNOLOGY INC
$3.16B1,548,940,30716.36%66.83%
MICC
MAGNUM ICE CREAM CO NV
$11.05B612,259,73940.21%0.00%
UTI
UNIVERSAL TECHNICAL INSTITUTE INC
$2.12B55,061,38173.99%26.01%Net SellingNet Selling
HNST
HONEST COMPANY INC
$422.70M110,078,61544.00%56.00%Net SellingNet Selling
CPB
CAMPBELL's CO
$6.67B298,206,24323.36%76.64%Net SellingNet Buying
COE
51TALK ONLINE EDUCATION GROUP
$105.26M359,982,3940.21%88.47%Net BuyingNet Buying
ELF
ELF BEAUTY INC
$4.99B59,440,52674.47%25.53%Net SellingNet Selling
PPC
PILGRIMS PRIDE CORP
$6.94B237,921,9413.20%96.80%Net Selling
ATPC
AGAPE ATP CORP
$2.42M1,000,6262.62%0.00%
SNDL
SNDL INC
$351.23M260,171,21820.76%0.00%
BNKK
BONK INC
$8.88M8,000,9400.44%99.56%Net BuyingNet Buying
DDL
DINGDONG (CAYMAN) LTD
$517.91M324,883,08421.49%27.52%
FRPT
FRESHPET INC
$2.92B49,142,79164.29%35.71%Net BuyingNet Buying
JZ
JIANZHI EDUCATION TECHNOLOGY GROUP CO LTD
$1.31M517,110,0000.02%0.00%
JBS
JBS NV
$15.03B1,109,058,18533.87%53.73%
SUJA
SUJA LIFE INC
$249.31M23,788,7000.00%72.92%
BLNE
BEELINE HOLDINGS INC
$31.02M31,178,7136.24%93.76%Net BuyingNet Buying
HERE
HERE GROUP LTD
$101.49M160,407,2520.90%45.99%
KLC
KINDERCARE LEARNING COMPANIES INC
$602.80M118,428,29954.96%45.04%Net BuyingNet Selling
AVO
MISSION PRODUCE INC
$1.12B88,319,80730.17%69.83%Net BuyingNet Buying
AGCC
AGENCIA COMERCIAL SPIRITS LTD
$524.41M34,376,5000.18%42.18%
OFRM
ONCE UPON A FARM PBC
$635.65M41,902,03127.87%72.13%Net Buying
PAVS
PARANOVUS ENTERTAINMENT TECHNOLOGY LTD
$2.60k5611.42%98.58%
LND
BRASILAGRO - BRAZILIAN AGRICULTURAL REAL ESTATE CO
$377.88M102,683,4441.55%0.84%Net BuyingNet Buying
HIMS
HIMS & HERS HEALTH INC
$7.00B231,457,69549.02%50.98%Net SellingNet Selling
BYND
BEYOND MEAT INC
$282.41M515,342,39229.11%10.28%Net SellingNet Selling
CALM
CAL-MAINE FOODS INC
$4.16B46,917,08060.56%39.44%Net Selling
VITL
VITAL FARMS INC
$569.46M42,848,45471.58%28.42%Net SellingNet Buying
MF
MINDFORGE INC
$7.50M1,211,3658.05%0.00%
LMNR
LIMONEIRA CO
$242.24M18,132,00757.35%31.92%Net SellingNet Selling
TPB
TURNING POINT BRANDS INC
$1.52B19,367,53457.79%42.21%Net BuyingNet Buying
ENHA
ENHANCED GROUP INC
$377.36M136,230,4915.95%94.05%
NCRA
NOCERA INC
$693.61k510,0044.32%95.68%Net SellingNet Selling
KIDZ
KIDZ AI INC
$478.23k794,4061.89%98.11%
RMCF
ROCKY MOUNTAIN CHOCOLATE FACTORY INC
$8.02M9,439,5877.31%92.69%Net SellingNet Selling
SCNX
SCIENTURE HOLDINGS INC
$14.91M40,630,8153.50%49.04%
FCHL
FITNESS CHAMPS HOLDINGS LTD
$38.53k37,777100.00%0.00%Net BuyingNet Buying
BOF
BRANCHOUT FOOD INC
$61.57M15,316,03018.43%27.46%Net SellingNet Selling
TWG
TOP WEALTH GROUP HOLDING LTD
$4.27M1,594,5683.46%0.00%
EDTK
SKILLFUL CRAFTSMAN EDUCATION TECHNOLOGY LTD
$15.09M15,929,4512.37%6.33%
EPSM
EPSIUM ENTERPRISE LTD
$18.54M13,438,0340.14%80.18%
FAMI
FARMMI INC
$827.76k5,481,8740.22%0.07%
TANH
TANTECH HOLDINGS LTD
$2.49M6,214,8720.98%0.02%
YHC
LQR HOUSE INC
$348.27k213,66211.75%88.25%Net Buying
UCFI
CN HEALTHY FOOD TECH GROUP CORP
$287.81M52,234,9830.65%99.35%Net Buying
GSUN
GOLDEN SUN TECHNOLOGY GROUP LTD
$1.75M8,728,8702.44%7.56%
AVX
AVAX ONE TECHNOLOGY LTD
$26.04M7,703,44353.76%46.24%Net Buying
AMBO
AMBOW EDUCATION HOLDING LTD
$6.26M57,206,4340.00%9.24%
GNS
GENIUS GROUP LTD
$26.37M159,839,1640.31%0.00%
GNLN
GREENLANE HOLDINGS INC
$1.22M631,4590.47%99.53%
UTZ
UTZ BRANDS INC
$2.03B143,886,06151.87%22.37%Net Buying
DIT
AMCON DISTRIBUTING CO
$63.44M976,02810.97%54.03%
EEIQ
EPICQUEST EDUCATION GROUP INTERNATIONAL LTD
$3.12M1,462,2920.47%41.20%
AMZE
AMAZE HOLDINGS INC
$18.05M58,785,9902.70%29.32%Net BuyingNet Buying
AQB
AQUABOUNTY TECHNOLOGIES INC
$4.63M5,147,2040.50%99.50%
BTCT
BTC DIGITAL LTD
$5.83M9,516,9753.49%0.00%
DDC
DDC ENTERPRISE LTD
$12.02M25,031,6207.75%9.49%Net Buying
BON
BON NATURAL LIFE LTD
$6.93M6,086,9710.26%1.35%
CENT
CENTRAL GARDEN & PET CO
$2.71B62,570,77976.83%23.17%Net SellingNet Selling
COOT
AUSTRALIAN OILSEEDS HOLDINGS LTD
$10.10M27,898,5380.31%99.69%
AIIR
AIR GLOBAL PLC
$946.28M160,386,60218.04%66.24%
WAFU
WAH FU EDUCATION GROUP LTD
$6.73M4,410,5593.92%65.57%

Consumer Staple Industries

IndustryStocks1d %1w %1m %1y %DD ScoreP/E ratioP/B RatioROEROAROCEUpside/DownsideConsensus
6+1.87%+1.20%+0.26%+5.17%56.15x2.05x+8.75%+3.92%+10.51%+9.39%Hold
18+2.54%+1.55%-0.75%+14.19%27.34x7.07x+37.65%+11.84%+20.32%+13.38%Buy
15+1.34%-1.22%-25.72%-63.28%16.64x3.05x+21.35%+6.21%+10.69%+28.77%Buy
4+2.58%+3.08%-0.62%-4.66%30.92x3.73x+14.28%+5.15%+10.23%+12.16%Buy
9+2.12%+1.16%+0.47%+6.19%39.71x8.96x+24.79%+8.59%+20.58%+15.09%Buy
45+2.47%+2.09%+0.83%-42.88%17.82x2.14x+12.69%+8.02%+13.75%+30.22%Buy
20-0.98%-1.27%+4.07%-69.35%43.15x1.44x+4.29%+1.99%+5.34%+20.19%Buy
11+0.44%+1.10%-0.17%+14.73%29.46x5.70x+42.09%+4.67%+12.18%+7.16%Strong Buy
13+2.38%-1.68%-2.92%-32.51%27.94x3.58x+14.48%+3.09%+7.17%+98.99%Buy
29+2.21%+1.47%+3.90%-13.94%9.95x6.71x+128.05%+11.31%+22.91%+2.29%Buy
62+1.20%+1.92%-0.02%-98.48%-18.61x1.59x-9.28%+2.13%+7.33%+23.46%Buy
8-0.76%-0.81%-7.92%-94.99%-3.56x41.69x-42.68%-27.48%+54.53%+250.42%Strong Buy
10+0.96%-0.53%+0.85%-67.19%21.69x10.34x-113.51%+15.28%+31.67%+16.21%Buy

Consumer Staple Stocks FAQ

What are the best consumer staple stocks to buy right now in Jul 2026?

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best consumer staple stocks to buy right now are:

1. Seneca Foods (NASDAQ:SENEA)


Seneca Foods (NASDAQ:SENEA) is the #1 top consumer staple stock out of 250 with a Zen Rating of A. Stocks with a rating of A have had an average return of +28.5% per year. Learn more.

The Component Grade breakdown for Seneca Foods (NASDAQ:SENEA) is: Value: B, Growth: B, Momentum: C, Sentiment: B, Safety: C, Financials: B, and AI: C.

Seneca Foods (NASDAQ:SENEA) has a Due Diligence Score of 47, which is 17 points higher than the consumer staple sector average of 30. It passed 15 out of 33 due diligence checks and has strong fundamentals. Seneca Foods has seen its stock return 62.82% over the past year, overperforming other consumer staple stocks by 153 percentage points.

2. Natures Sunshine Products (NASDAQ:NATR)


Natures Sunshine Products (NASDAQ:NATR) is the #2 top consumer staple stock out of 250 with a Zen Rating of A. Stocks with a rating of A have had an average return of +28.5% per year. Learn more.

The Component Grade breakdown for Natures Sunshine Products (NASDAQ:NATR) is: Value: A, Growth: C, Momentum: C, Sentiment: A, Safety: C, Financials: B, and AI: A.

Natures Sunshine Products (NASDAQ:NATR) has a Due Diligence Score of 40, which is 10 points higher than the consumer staple sector average of 30. It passed 16 out of 38 due diligence checks and has average fundamentals. Natures Sunshine Products has seen its stock return 39.85% over the past year, overperforming other consumer staple stocks by 130 percentage points.

Natures Sunshine Products has an average 1 year price target of $33.00, an upside of 60.19% from Natures Sunshine Products's current stock price of $20.60.

Natures Sunshine Products stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 2 analysts covering Natures Sunshine Products, 100% have issued a Strong Buy rating, 0% have issued a Buy, 0% have issued a Hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

3. Helen Of Troy (NASDAQ:HELE)


Helen Of Troy (NASDAQ:HELE) is the #3 top consumer staple stock out of 250 with a Zen Rating of A. Stocks with a rating of A have had an average return of +28.5% per year. Learn more.

The Component Grade breakdown for Helen Of Troy (NASDAQ:HELE) is: Value: B, Growth: B, Momentum: C, Sentiment: B, Safety: C, Financials: C, and AI: C.

Helen Of Troy (NASDAQ:HELE) has a Due Diligence Score of 13, which is -17 points lower than the consumer staple sector average of 30. Although this number is below the industry average, our proven quant model rates HELE as a "A".It passed 4 out of 33 due diligence checks and has weak fundamentals. Helen Of Troy has seen its stock return 20.4% over the past year, overperforming other consumer staple stocks by 111 percentage points.

Helen Of Troy has an average 1 year price target of $26.50, a downside of -6.26% from Helen Of Troy's current stock price of $28.27.

Helen Of Troy stock has a consensus Hold recommendation according to Wall Street analysts. Of the 2 analysts covering Helen Of Troy, 0% have issued a Strong Buy rating, 0% have issued a Buy, 100% have issued a Hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

What are the consumer staple stocks with highest dividends?

Out of 91 consumer staple stocks that have issued dividends in the past year, the 3 consumer staple stocks with the highest dividend yields are:

1. B&G Foods (NYSE:BGS)


B&G Foods (NYSE:BGS) has an annual dividend yield of 18.58%, which is 15 percentage points higher than the consumer staple sector average of 3.22%. B&G Foods's dividend payout is not stable, having dropped more than 10% two times in the last 10 years. B&G Foods's dividend has not shown consistent growth over the last 10 years.

B&G Foods's dividend payout ratio of -79.2% indicates that its high dividend yield might not be sustainable for the long-term.

2. Flowers Foods (NYSE:FLO)


Flowers Foods (NYSE:FLO) has an annual dividend yield of 11.37%, which is 8 percentage points higher than the consumer staple sector average of 3.22%. Flowers Foods's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. Flowers Foods's dividend has not shown consistent growth over the last 10 years.

Flowers Foods's dividend payout ratio of 275.4% indicates that its high dividend yield might not be sustainable for the long-term.

3. Conagra Brands (NYSE:CAG)


Conagra Brands (NYSE:CAG) has an annual dividend yield of 9.19%, which is 6 percentage points higher than the consumer staple sector average of 3.22%. Conagra Brands's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. Conagra Brands's dividend has shown consistent growth over the last 10 years.

Conagra Brands's dividend payout ratio of -35% indicates that its high dividend yield might not be sustainable for the long-term.

Why are consumer staple stocks up?

Consumer staple stocks were up 1.79% in the last day, and up 1.18% over the last week. Kidz Ai was the among the top gainers in the consumer defensive sector, gaining 43.68% yesterday.

KIDZ AI shares are trading higher after CEO Stephanie Luo issued a shareholder letter highlighting the disconnect between the stock price and the company’s balance sheet and contracted pipeline.

What are the most undervalued consumer staple stocks?

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued consumer staple stocks right now are:

1. Herbalife (NYSE:HLF)


Herbalife (NYSE:HLF) is the most undervalued consumer staple stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Herbalife has a valuation score of 57, which is 35 points higher than the consumer staple sector average of 22. It passed 4 out of 7 valuation due diligence checks.

Herbalife's stock has gained 24.92% in the past year. It has overperformed other stocks in the consumer staple sector by 115 percentage points.

2. Nu Skin Enterprises (NYSE:NUS)


Nu Skin Enterprises (NYSE:NUS) is the second most undervalued consumer staple stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Nu Skin Enterprises has a valuation score of 43, which is 21 points higher than the consumer staple sector average of 22. It passed 3 out of 7 valuation due diligence checks.

Nu Skin Enterprises's stock has dropped -42.18% in the past year. It has overperformed other stocks in the consumer staple sector by 48 percentage points.

3. Afya (NASDAQ:AFYA)


Afya (NASDAQ:AFYA) is the third most undervalued consumer staple stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Afya has a valuation score of 100, which is 78 points higher than the consumer staple sector average of 22. It passed 7 out of 7 valuation due diligence checks.

Afya's stock has gained 2.68% in the past year. It has overperformed other stocks in the consumer staple sector by 93 percentage points.

Are consumer staple stocks a good buy now?

43.48% of consumer staple stocks rated by analysts are a strong buy right now. On average, analysts expect consumer staple stocks to rise by 18.04% over the next year.

2.33% of consumer staple stocks have a Zen Rating of A (Strong Buy), 13.37% of consumer staple stocks are rated B (Buy), 71.51% are rated C (Hold), 8.72% are rated D (Sell), and 4.07% are rated F (Strong Sell).

What is the average p/e ratio of the consumer defensive sector?

The average P/E ratio of the consumer defensive sector is 27.64x.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.