Sectors & IndustriesIndustrialsTravel Services
Best Travel Stocks to Buy Now (2025)
Top travel stocks in 2025 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +32.52% per year, and are the best travel stocks to buy now. Learn More.

Industry: Travel Services
A
Travel is Zen Rated A and is the 17th ranked industry out of 145 stock market industries
Learn how the Zen Ratings work
Ticker
Company
Zen Rating
Value
Growth
Momentum
Sentiment
Safety
Financials
AI
1w Zen Rating
1m Zen Rating
3m Zen Rating
1y Zen Rating
EXPE
EXPEDIA GROUP INC
BABCCCBCBBB
TRIP
TRIPADVISOR INC
BABCCCCCBBC
VIK
VIKING HOLDINGS LTD
BCBCACCCBBC
CCL
CARNIVAL CORP
BACCACCCBBB
BKNG
BOOKING HOLDINGS INC
BCCCBCAACBC

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Use the proven Zen Ratings quant model to find stocks with high potential to beat the market. Stocks Zen-Rated "A" have beaten the market by +32.52% annually. Learn More

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Travel Stocks FAQ

What are the best travel stocks to buy right now in May 2025?

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best vacation stocks to buy right now are:

1. Expedia Group (NASDAQ:EXPE)


Expedia Group (NASDAQ:EXPE) is the #1 top travel stock out of 17 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Expedia Group (NASDAQ:EXPE) is: Value: A, Growth: B, Momentum: C, Sentiment: C, Safety: C, Financials: B, and AI: C.

Expedia Group (NASDAQ:EXPE) has a Due Diligence Score of 49, which is 16 points higher than the travel industry average of 33.

EXPE passed 19 out of 38 due diligence checks and has strong fundamentals. Expedia Group has seen its stock return 18.64% over the past year, underperforming other travel stocks by -26 percentage points.

Expedia Group has an average 1 year price target of $198.48, an upside of 25.65% from Expedia Group's current stock price of $157.96.

Expedia Group stock has a consensus Buy recommendation according to Wall Street analysts. Of the 21 analysts covering Expedia Group, 28.57% have issued a Strong Buy rating, 9.52% have issued a Buy, 61.9% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

2. Tripadvisor (NASDAQ:TRIP)


Tripadvisor (NASDAQ:TRIP) is the #2 top travel stock out of 17 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Tripadvisor (NASDAQ:TRIP) is: Value: A, Growth: B, Momentum: C, Sentiment: C, Safety: C, Financials: C, and AI: C.

Tripadvisor (NASDAQ:TRIP) has a Due Diligence Score of 27, which is -6 points lower than the travel industry average of 33. Although this number is below the industry average, our proven quant model rates TRIP as a "B".

TRIP passed 9 out of 33 due diligence checks and has average fundamentals. Tripadvisor has seen its stock lose -51.79% over the past year, underperforming other travel stocks by -96 percentage points.

Tripadvisor has an average 1 year price target of $15.50, an upside of 22.14% from Tripadvisor's current stock price of $12.69.

Tripadvisor stock has a consensus Sell recommendation according to Wall Street analysts. Of the 6 analysts covering Tripadvisor, 0% have issued a Strong Buy rating, 0% have issued a Buy, 66.67% have issued a hold, while 0% have issued a Sell rating, and 33.33% have issued a Strong Sell.

3. Viking Holdings (NYSE:VIK)


Viking Holdings (NYSE:VIK) is the #3 top travel stock out of 17 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Viking Holdings (NYSE:VIK) is: Value: C, Growth: B, Momentum: C, Sentiment: A, Safety: C, Financials: C, and AI: C.

Viking Holdings (NYSE:VIK) has a Due Diligence Score of 35, which is 2 points higher than the travel industry average of 33.

VIK passed 12 out of 33 due diligence checks and has average fundamentals. Viking Holdings has seen its stock return 56.82% over the past year, overperforming other travel stocks by 12 percentage points.

Viking Holdings has an average 1 year price target of $50.36, an upside of 23.05% from Viking Holdings's current stock price of $40.93.

Viking Holdings stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 11 analysts covering Viking Holdings, 63.64% have issued a Strong Buy rating, 0% have issued a Buy, 36.36% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

What are the travel stocks with highest dividends?

Out of 6 travel stocks that have issued dividends in the past year, the 3 travel stocks with the highest dividend yields are:

1. Travel & Leisure Co (NYSE:TNL)


Travel & Leisure Co (NYSE:TNL) has an annual dividend yield of 4.58%, which is 3 percentage points higher than the travel industry average of 1.79%. Travel & Leisure Co's dividend payout is not stable, having dropped more than 10% two times in the last 10 years. Travel & Leisure Co's dividend has shown consistent growth over the last 10 years.

Travel & Leisure Co's dividend payout ratio of 34% indicates that its high dividend yield is sustainable for the long-term.

2. Tuniu (NASDAQ:TOUR)


Tuniu (NASDAQ:TOUR) has an annual dividend yield of 3.91%, which is 2 percentage points higher than the travel industry average of 1.79%.

Tuniu's dividend payout ratio of 41.7% indicates that its dividend yield is sustainable for the long-term.

3. Royal Caribbean Cruises (NYSE:RCL)


Royal Caribbean Cruises (NYSE:RCL) has an annual dividend yield of 0.77%, which is -1 percentage points lower than the travel industry average of 1.79%. Royal Caribbean Cruises's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. Royal Caribbean Cruises's dividend has shown consistent growth over the last 10 years.

Royal Caribbean Cruises's dividend payout ratio of 13.8% indicates that its dividend yield is sustainable for the long-term.

Why are travel stocks up?

Travel stocks were up 0.27% in the last day, and up 5.1% over the last week. Airbnb was the among the top gainers in the travel services industry, gaining 1.71% yesterday.

Airbnb shares are trading lower after the company issued Q2 sales guidance with its midpoint below estimates.

What are the most undervalued travel stocks?

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued travel stocks right now are:

1. Travel & Leisure Co (NYSE:TNL)


Travel & Leisure Co (NYSE:TNL) is the most undervalued travel stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Travel & Leisure Co has a valuation score of 57, which is 30 points higher than the travel industry average of 27. It passed 4 out of 7 valuation due diligence checks.

Travel & Leisure Co's stock has gained 2.77% in the past year. It has underperformed other stocks in the travel industry by -42 percentage points.

2. Tripadvisor (NASDAQ:TRIP)


Tripadvisor (NASDAQ:TRIP) is the second most undervalued travel stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Tripadvisor has a valuation score of 14, which is -13 points higher than the travel industry average of 27. It passed 1 out of 7 valuation due diligence checks. Although this number is below the industry average, our proven quant model rates TRIP a Valuation Rating of "A".

Tripadvisor's stock has dropped -51.79% in the past year. It has underperformed other stocks in the travel industry by -96 percentage points.

3. Carnival (NYSE:CCL)


Carnival (NYSE:CCL) is the third most undervalued travel stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Carnival has a valuation score of 57, which is 30 points higher than the travel industry average of 27. It passed 4 out of 7 valuation due diligence checks.

Carnival's stock has gained 28.75% in the past year. It has underperformed other stocks in the travel industry by -16 percentage points.

Are travel stocks a good buy now?

40% of travel stocks rated by analysts are a strong buy right now. On average, analysts expect travel stocks to rise by 10.31% over the next year.

0% of travel stocks have a Zen Rating of A (Strong Buy), 35.71% of travel stocks are rated B (Buy), 50% are rated C (Hold), 14.29% are rated D (Sell), and 0% are rated F (Strong Sell).

What is the average p/e ratio of the travel services industry?

The average P/E ratio of the travel services industry is 28.11x.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.