Sectors & IndustriesConsumer Defensive
Best Consumer Staple Stocks to Buy Now (2026)
Top consumer staple stocks in 2026 ranked by overall Due Diligence Score. See the best consumer staple stocks to buy now, according to analyst forecasts for the consumer defensive sector.

Sector: Consumer Defensive
Ticker
Company
Zen Rating
Sentiment
Market Cap
Shares
Institutional %
Insider %
Net Insider (L12M)
Net Insider (L3M)
ZVIA
ZEVIA PBC
$144.01M75,003,98936.65%63.35%Net SellingNet Selling
KDP
KEURIG DR PEPPER INC
$37.24B1,358,583,12528.64%71.36%Net SellingNet Selling
FLO
FLOWERS FOODS INC
$2.32B211,178,22580.45%16.26%Net SellingNet Selling
UTI
UNIVERSAL TECHNICAL INSTITUTE INC
$1.50B54,429,86968.65%31.35%Net SellingNet Buying
FRPT
FRESHPET INC
$3.14B48,808,33763.38%36.62%Net BuyingNet Buying
BG
BUNGE GLOBAL SA
$20.85B193,361,04770.48%29.52%Net SellingNet Selling
JJSF
J&J SNACK FOODS CORP
$1.88B19,343,15828.10%71.90%Net SellingNet Selling
SAM
BOSTON BEER CO INC
$2.20B10,658,36852.90%47.10%Net SellingNet Selling
TSN
TYSON FOODS INC
$21.21B353,054,09068.68%16.26%Net SellingNet Selling
STZ
CONSTELLATION BRANDS INC
$27.16B173,410,82244.29%55.71%Net Selling
CELH
CELSIUS HOLDINGS INC
$14.02B257,785,29736.65%63.35%Net SellingNet Selling
FIZZ
NATIONAL BEVERAGE CORP
$3.16B93,632,10217.97%82.03%Net Selling
FTLF
FITLIFE BRANDS INC
$148.66M9,391,0725.19%94.81%Net Buying
IPAR
INTERPARFUMS INC
$2.88B32,064,72824.23%75.77%Net SellingNet Buying
HSY
HERSHEY CO
$40.10B202,785,12262.20%3.16%Net SellingNet Selling
JBS
JBS NV
$16.27B1,109,058,18513.83%0.00%
KHC
KRAFT HEINZ CO
$27.85B1,183,655,57975.98%24.02%Net SellingNet Selling
AGRZ
AGROZ INC
$11.51M21,323,4050.00%0.00%
NWL
NEWELL BRANDS INC
$1.77B419,200,00082.18%17.82%Net SellingNet Selling
AGCC
AGENCIA COMERCIAL SPIRITS LTD
$360.58M34,114,0000.00%0.00%
GOTU
GAOTU TECHEDU INC
$578.50M161,367,97914.53%0.00%
TAP
MOLSON COORS BEVERAGE CO
$9.20B187,860,90945.18%54.82%Net SellingNet Buying
PG
PROCTER & GAMBLE CO
$337.73B2,336,733,54966.94%0.60%Net SellingNet Selling
COTY
COTY INC
$2.67B874,617,67610.64%89.36%Net Buying
SNDL
SNDL INC
$414.41M257,396,52821.81%0.00%
HELE
HELEN OF TROY LTD
$439.29M23,072,10384.21%15.79%Net Buying
KLC
KINDERCARE LEARNING COMPANIES INC
$518.24M118,318,55456.12%43.88%Net SellingNet Selling
UL
UNILEVER PLC
$158.17B2,451,800,0009.60%0.00%
PRMB
PRIMO BRANDS CORP
$6.97B370,285,81829.52%70.48%Net SellingNet Buying
CCU
UNITED BREWERIES CO INC
$2.57B369,502,8726.81%0.00%
GO
GROCERY OUTLET HOLDING CORP
$941.14M98,137,23093.45%6.55%Net BuyingNet Selling
HAIN
HAIN CELESTIAL GROUP INC
$110.49M90,567,21864.93%35.07%Net BuyingNet Selling
VSA
VISIONSYS AI INC
$2.34M221,017,7030.07%0.00%
HERE
HERE GROUP LTD
$269.85M163,710,5461.44%0.00%
ABVE
ABOVE FOOD INGREDIENTS INC
$57.64M28,532,6563.55%76.40%
CHGG
CHEGG INC
$93.97M109,273,10847.12%49.48%Net SellingNet Selling
GIS
GENERAL MILLS INC
$23.75B533,582,08181.88%1.73%Net SellingNet Selling
BHST
BIOHARVEST SCIENCES INC
$95.73M19,616,3801.32%0.00%
EPC
EDGEWELL PERSONAL CARE CO
$867.49M46,464,24488.30%11.70%Net SellingNet Selling
DEO
DIAGEO PLC
$53.85B2,432,425,1272.43%0.00%
LW
LAMB WESTON HOLDINGS INC
$6.02B138,879,88489.80%8.48%Net Selling
EPSM
EPSIUM ENTERPRISE LTD
$30.48M13,250,5341.48%0.00%
MKC
MCCORMICK & CO INC
$17.99B268,375,65984.26%0.41%Net SellingNet Selling
CPB
CAMPBELL's CO
$7.78B298,134,24525.83%74.17%Net SellingNet Selling
BLNE
BEELINE HOLDINGS INC
$85.21M27,755,0393.61%96.39%Net BuyingNet Buying
OTLY
OATLY GROUP AB
$349.25M606,332,2810.54%0.00%
BUD
ANHEUSER-BUSCH INBEV SA
$138.46B2,019,241,9735.16%0.00%
HNST
HONEST COMPANY INC
$278.36M111,790,67446.06%53.49%Net SellingNet Selling
PAVS
PARANOVUS ENTERTAINMENT TECHNOLOGY LTD
$1.30M673,3708.55%0.00%
HRL
HORMEL FOODS CORP
$13.32B550,107,29543.05%48.17%Net SellingNet Selling
DNUT
KRISPY KREME INC
$621.82M171,300,00015.86%84.14%Net SellingNet Selling
CALM
CAL-MAINE FOODS INC
$3.71B47,654,04660.66%39.34%Net SellingNet Selling
BF.B
BROWN FORMAN CORP
$12.23B463,209,45350.46%36.30%Net SellingNet Selling
SCNX
SCIENTURE HOLDINGS INC
$21.53M40,630,8151.11%32.60%
CLX
CLOROX CO
$13.42B121,980,37984.65%1.38%Net BuyingNet Buying
IBG
INNOVATION BEVERAGE GROUP LTD
$18.81M10,997,2460.16%0.00%
CAG
CONAGRA BRANDS INC
$8.11B478,369,47585.78%7.95%Net SellingNet Selling
RLX
RLX TECHNOLOGY INC
$3.63B1,570,790,57016.06%0.00%
WEST
WESTROCK COFFEE CO
$441.52M96,824,91029.56%70.44%Net BuyingNet Buying
AGRO
ADECOAGRO SA
$818.71M100,086,44013.03%0.00%
TBBB
BBB FOODS INC
$3.69B114,766,80545.74%0.00%
BOF
BRANCHOUT FOOD INC
$41.11M12,345,8594.79%24.67%Net Buying
ELF
ELF BEAUTY INC
$5.37B59,636,76874.79%25.21%Net SellingNet Selling
ORIS
ORIENTAL RISE HOLDINGS LTD
$1.62M1,100,625100.00%0.00%
MDLZ
MONDELEZ INTERNATIONAL INC
$73.86B1,290,358,49283.27%7.09%Net SellingNet Selling
IMG
CIMG INC
$11.10M9,825,7040.73%99.27%Net Buying
ALCO
ALICO INC
$300.37M7,656,6467.42%92.58%Net Selling
LSF
LAIRD SUPERFOOD INC
$35.69M10,686,52822.15%42.98%Net Buying
BNKK
BONK INC
$18.45M5,256,46513.75%86.25%
GNS
GENIUS GROUP LTD
$38.25M64,391,3510.51%0.00%
AVX
AVAX ONE TECHNOLOGY LTD
$2.08M1,309,59810.50%89.50%Net BuyingNet Buying
PETS
PETMED EXPRESS INC
$71.59M21,369,52124.75%75.25%Net Buying
HIMS
HIMS & HERS HEALTH INC
$7.14B227,648,51456.45%43.55%Net SellingNet Selling
GSUN
GOLDEN SUN HEALTH TECHNOLOGY GROUP LTD
$2.63M1,980,9440.15%0.00%
LMNR
LIMONEIRA CO
$258.02M18,119,11756.49%31.36%Net SellingNet Selling
BYND
BEYOND MEAT INC
$446.77M453,570,1818.19%10.63%Net SellingNet Selling
WYHG
WING YIP FOOD HOLDINGS GROUP LTD
$29.95M50,330,9280.87%0.00%
JZ
JIANZHI EDUCATION TECHNOLOGY GROUP CO LTD
$2.84M169,110,0000.01%0.00%
POM
POMDOCTOR LTD
$35.65M19,740,7600.00%0.00%
RAY
RAYTECH HOLDING LTD
$10.03M2,724,88018.67%0.00%
ATPC
AGAPE ATP CORP
$4.35M50,027,0000.19%0.00%
BON
BON NATURAL LIFE LTD
$9.61M5,717,5160.00%0.00%
YHC
LQR HOUSE INC
$13.89M14,116,2370.91%37.96%Net BuyingNet Buying
NCRA
NOCERA INC
$11.93M14,373,6171.53%28.36%
WVVI
WILLAMETTE VALLEY VINEYARDS INC
$14.74M4,964,52914.01%33.96%Net BuyingNet Buying
CVGW
CALAVO GROWERS INC
$463.30M17,874,07973.06%26.94%Net BuyingNet Selling
DIT
AMCON DISTRIBUTING CO
$70.90M650,70911.03%81.04%
BTCT
BTC DIGITAL LTD
$12.25M7,516,9750.32%0.00%
YOUL
YOULIFE GROUP INC
$70.34M76,048,6000.13%2.98%
AMBO
AMBOW EDUCATION HOLDING LTD
$7.74M57,127,5240.06%0.00%
COE
51TALK ONLINE EDUCATION GROUP
$172.45M356,502,4420.23%0.00%
XXII
22ND CENTURY GROUP INC
$5.92M6,987,2900.70%99.30%
BRFH
BARFRESH FOOD GROUP INC
$53.50M15,969,28124.31%24.88%Net Buying
BRLS
BOREALIS FOODS INC
$22.32M21,463,3060.00%87.78%
CENT
CENTRAL GARDEN & PET CO
$2.01B62,332,70677.19%22.81%Net SellingNet Selling
RDGT
RIDGETECH INC
$14.87M5,855,0090.07%99.93%
AACG
ATA CREATIVITY GLOBAL
$36.84M63,509,0240.38%0.00%
AMZE
AMAZE HOLDINGS INC
$8.20M19,941,8150.96%84.07%Net BuyingNet Buying
AQB
AQUABOUNTY TECHNOLOGIES INC
$3.84M3,877,6950.44%99.56%
BYAH
PARK HA BIOLOGICAL TECHNOLOGY CO LTD
$4.76M29,374,4030.41%0.00%

Consumer Staple Industries

IndustryStocks1d %1w %1m %1y %DD ScoreP/E ratioP/B RatioROEROAROCEUpside/DownsideConsensus
6-2.77%+0.49%+2.63%-1.77%37.70x1.82x+9.25%+4.10%+10.47%+5.97%Hold
17+0.13%+1.49%+0.77%+12.72%34.91x6.70x+36.01%+10.41%+17.75%+11.67%Buy
14-1.53%+2.64%+2.14%-36.42%17.63x3.25x+19.52%+5.51%+9.93%+12.60%Buy
4-1.25%+4.08%+4.62%+20.38%24.06x3.69x+18.82%+6.78%+11.85%+4.10%Buy
9+0.06%+3.89%+9.54%+16.60%41.88x9.55x+24.23%+8.45%+20.03%+4.78%Buy
47-0.77%-0.38%+3.31%+10.65%17.21x2.20x+10.95%+7.48%+12.93%+29.78%Buy
20-1.03%+4.27%+1.94%-4.68%26.82x1.29x+4.41%+3.88%+7.72%+10.73%Buy
12+0.55%+5.76%+3.94%+8.07%28.67x5.12x+48.12%+4.81%+12.97%+16.30%Strong Buy
11-0.58%+3.61%+0.31%-16.55%37.51x3.77x+14.98%+3.23%+6.95%+44.17%Buy
31-0.49%+2.07%+4.28%-20.25%18.34x6.64x+100.27%+10.54%+21.34%+15.71%Buy
66-0.96%+1.84%-0.70%-29.66%10.01x1.54x+5.41%+3.18%+8.76%+20.69%Buy
8+0.64%+15.95%-0.02%-28.47%-20.26x-2.88x-150.48%-21.33%-47.27%+184.31%Strong Buy
9+0.28%+6.13%+5.65%-71.61%27.18x9.86x-100.65%+12.99%+27.00%+2.36%Strong Buy

Consumer Staple Stocks FAQ

What are the best consumer staple stocks to buy right now in Jan 2026?

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best consumer staple stocks to buy right now are:

1. Natures Sunshine Products (NASDAQ:NATR)


Natures Sunshine Products (NASDAQ:NATR) is the #1 top consumer staple stock out of 254 with a Zen Rating of A. Stocks with a rating of A have had an average return of +32.52% per year. Learn more.

The Component Grade breakdown for Natures Sunshine Products (NASDAQ:NATR) is: Value: A, Growth: A, Momentum: B, Sentiment: A, Safety: C, Financials: A, and AI: C.

Natures Sunshine Products (NASDAQ:NATR) has a Due Diligence Score of 37, which is 7 points higher than the consumer staple sector average of 30. It passed 15 out of 38 due diligence checks and has average fundamentals. Natures Sunshine Products has seen its stock return 68.91% over the past year, overperforming other consumer staple stocks by 83 percentage points.

Natures Sunshine Products has an average 1 year price target of $22.50, a downside of -6.52% from Natures Sunshine Products's current stock price of $24.07.

Natures Sunshine Products stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 2 analysts covering Natures Sunshine Products, 100% have issued a Strong Buy rating, 0% have issued a Buy, 0% have issued a Hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

2. Village Farms International (NASDAQ:VFF)


Village Farms International (NASDAQ:VFF) is the #2 top consumer staple stock out of 254 with a Zen Rating of A. Stocks with a rating of A have had an average return of +32.52% per year. Learn more.

The Component Grade breakdown for Village Farms International (NASDAQ:VFF) is: Value: C, Growth: B, Momentum: C, Sentiment: B, Safety: C, Financials: A, and AI: C.

Village Farms International (NASDAQ:VFF) has a Due Diligence Score of 57, which is 27 points higher than the consumer staple sector average of 30. It passed 18 out of 33 due diligence checks and has strong fundamentals. Village Farms International has seen its stock return 376.99% over the past year, overperforming other consumer staple stocks by 392 percentage points.

3. European Wax Center (NASDAQ:EWCZ)


European Wax Center (NASDAQ:EWCZ) is the #3 top consumer staple stock out of 254 with a Zen Rating of A. Stocks with a rating of A have had an average return of +32.52% per year. Learn more.

The Component Grade breakdown for European Wax Center (NASDAQ:EWCZ) is: Value: A, Growth: B, Momentum: D, Sentiment: A, Safety: C, Financials: C, and AI: C.

European Wax Center (NASDAQ:EWCZ) has a Due Diligence Score of 49, which is 19 points higher than the consumer staple sector average of 30. It passed 16 out of 33 due diligence checks and has strong fundamentals. European Wax Center has seen its stock lose -36.38% over the past year, underperforming other consumer staple stocks by -22 percentage points.

European Wax Center has an average 1 year price target of $5.00, an upside of 23.76% from European Wax Center's current stock price of $4.04.

European Wax Center stock has a consensus Hold recommendation according to Wall Street analysts. Of the 1 analyst covering European Wax Center, 0% have issued a Strong Buy rating, 0% have issued a Buy, 100% have issued a Hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

What are the consumer staple stocks with highest dividends?

Out of 77 consumer staple stocks that have issued dividends in the past year, the 3 consumer staple stocks with the highest dividend yields are:

1. B&G Foods (NYSE:BGS)


B&G Foods (NYSE:BGS) has an annual dividend yield of 17.31%, which is 14 percentage points higher than the consumer staple sector average of 3.11%. B&G Foods's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. B&G Foods's dividend has not shown consistent growth over the last 10 years.

B&G Foods's dividend payout ratio of -24.1% indicates that its high dividend yield might not be sustainable for the long-term.

2. Cal Maine Foods (NASDAQ:CALM)


Cal Maine Foods (NASDAQ:CALM) has an annual dividend yield of 9.22%, which is 6 percentage points higher than the consumer staple sector average of 3.11%. Cal Maine Foods's dividend payout is not stable, having dropped more than 10% nine times in the last 10 years. Cal Maine Foods's dividend has shown consistent growth over the last 10 years.

Cal Maine Foods's dividend payout ratio of 36.5% indicates that its high dividend yield is sustainable for the long-term.

3. Conagra Brands (NYSE:CAG)


Conagra Brands (NYSE:CAG) has an annual dividend yield of 8.25%, which is 5 percentage points higher than the consumer staple sector average of 3.11%. Conagra Brands's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. Conagra Brands's dividend has shown consistent growth over the last 10 years.

Conagra Brands's dividend payout ratio of -666.7% indicates that its high dividend yield might not be sustainable for the long-term.

Why are consumer staple stocks down?

Consumer staple stocks were down -0.55% in the last day, and up 2.39% over the last week.

We couldn't find a catalyst for why consumer staple stocks are down.

What are the most undervalued consumer staple stocks?

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued consumer staple stocks right now are:

1. Lifevantage (NASDAQ:LFVN)


Lifevantage (NASDAQ:LFVN) is the most undervalued consumer staple stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Lifevantage has a valuation score of 57, which is 30 points higher than the consumer staple sector average of 27. It passed 4 out of 7 valuation due diligence checks.

Lifevantage's stock has dropped -74.94% in the past year. It has underperformed other stocks in the consumer staple sector by -60 percentage points.

2. Herbalife (NYSE:HLF)


Herbalife (NYSE:HLF) is the second most undervalued consumer staple stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Herbalife has a valuation score of 29, which is 2 points higher than the consumer staple sector average of 27. It passed 2 out of 7 valuation due diligence checks.

Herbalife's stock has gained 161.08% in the past year. It has overperformed other stocks in the consumer staple sector by 176 percentage points.

3. Nomad Foods (NYSE:NOMD)


Nomad Foods (NYSE:NOMD) is the third most undervalued consumer staple stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Nomad Foods has a valuation score of 57, which is 30 points higher than the consumer staple sector average of 27. It passed 4 out of 7 valuation due diligence checks.

Nomad Foods's stock has dropped -31.02% in the past year. It has underperformed other stocks in the consumer staple sector by -16 percentage points.

Are consumer staple stocks a good buy now?

38.93% of consumer staple stocks rated by analysts are a buy right now. On average, analysts expect consumer staple stocks to rise by 13.94% over the next year.

2.84% of consumer staple stocks have a Zen Rating of A (Strong Buy), 16.48% of consumer staple stocks are rated B (Buy), 68.75% are rated C (Hold), 10.23% are rated D (Sell), and 1.7% are rated F (Strong Sell).

What is the average p/e ratio of the consumer defensive sector?

The average P/E ratio of the consumer defensive sector is 31.56x.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.