Sectors & Industries Consumer CyclicalLeisure
Best Leisure Stocks to Buy Now (2026)
Top leisure stocks in 2026 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +28.50% per year, and are the best leisure stocks to buy now. Learn More.

Industry: Leisure

Overview Zen Rating Price Value Growth Financials Momentum

Sentiment Forecast Dividends Due Diligence

Leisure is Zen Rated B and is the 55th ranked industry out of 145 stock market industries

Ticker	Company	Price	Volume	Vol 1d %	SMA 10	SMA 20	SMA 50	SMA 100	SMA 200	RSI	Stochastic %K	Stochastic %D	StochRSI %K	StochRSI %D	MACD	MACD Signal	MACD Histogram	Beta
ESCA	ESCALADE INC	$18.63	23,700	23.44%	18.93	18.83	18.61	18.19	15.67	47.90	55.08	66.68	44.01	64.69	0.10	0.11	-0.00	0.81
JAKK	JAKKS PACIFIC INC	$24.50	265,000	132.46%	23.87	23.43	22.59	21.93	19.94	60.97	72.17	73.62	65.53	69.07	0.50	0.39	0.11	1.44
HAS	HASBRO INC	$88.79	1,572,000	-36.20%	83.77	81.93	84.85	89.25	86.90	63.35	73.93	73.87	93.44	95.69	0.79	-0.59	1.39	0.94
CALY	CALLAWAY GOLF CO	$18.16	773,000	-62.29%	18.77	18.66	17.14	15.73	13.90	50.02	17.20	22.77	4.18	2.74	0.32	0.52	-0.20	1.36
YETI	YETI HOLDINGS INC	$50.38	1,122,000	58.25%	50.01	49.66	47.88	43.26	42.69	55.10	62.56	65.69	67.62	81.39	0.80	0.79	0.02	1.58
PTON	PELOTON INTERACTIVE INC	$6.08	3,878,000	-27.64%	6.22	6.03	5.82	5.21	5.76	52.45	55.84	68.10	16.55	39.79	0.13	0.14	-0.01	2.06
FNKO	FUNKO INC	$5.79	425,000	-12.73%	5.75	5.67	5.44	4.75	4.13	55.20	80.42	80.65	67.03	69.07	0.12	0.12	0.00	1.71
OSW	ONESPAWORLD HOLDINGS LTD	$26.29	559,000	-23.84%	26.26	26.90	25.67	24.36	22.70	49.36	21.23	15.31	14.02	8.27	-0.01	0.18	-0.19	1.07
CLAR	CLARUS CORP	$3.26	100,000	1.01%	3.34	3.28	3.09	2.94	3.19	52.29	47.20	58.07	7.99	18.46	0.07	0.08	-0.02	1.30
PLNT	PLANET FITNESS INC	$53.48	1,482,000	5.78%	53.10	52.64	52.07	61.35	80.41	52.39	63.65	71.16	67.07	78.74	0.35	0.02	0.33	0.90
JOUT	JOHNSON OUTDOORS INC	$45.99	30,000	-9.09%	45.89	45.15	44.76	46.70	45.18	52.91	74.98	76.18	74.33	77.89	0.20	0.01	0.19	0.90
AS	AMER SPORTS INC	$33.92	1,695,000	-57.00%	34.90	34.54	34.77	34.62	35.24	45.17	28.13	39.34	11.02	20.42	-0.11	-0.00	-0.11	1.55
GOLF	ACUSHNET HOLDINGS CORP	$104.66	200,000	4.17%	110.48	113.11	101.55	98.15	92.57	42.34	5.08	8.09	0.00	0.14	1.00	2.83	-1.84	0.92
MAT	MATTEL INC	$14.34	2,560,000	-40.00%	14.16	13.82	14.25	14.65	17.09	55.12	76.05	74.05	79.01	78.54	0.06	-0.06	0.11	0.99
MSGE	MADISON SQUARE GARDEN ENTERTAINMENT CORP	$76.26	169,000	-44.41%	75.59	76.52	73.77	67.28	60.09	53.94	64.03	56.26	63.92	61.75	0.64	0.74	-0.09	0.90
LTH	LIFE TIME GROUP HOLDINGS INC	$42.33	1,077,000	-53.21%	42.11	41.66	37.09	32.28	29.61	66.89	45.57	52.19	5.97	3.85	1.54	1.82	-0.28	1.36
PLBY	PLAYBOY INC	$1.22	656,000	-12.18%	1.20	1.21	1.31	1.50	1.62	45.83	72.60	72.54	85.46	92.99	-0.04	-0.05	0.01	1.47
PRKS	UNITED PARKS & RESORTS INC	$44.83	371,000	-50.66%	45.79	46.38	43.30	38.70	38.84	47.96	22.39	21.57	11.14	12.86	0.27	0.79	-0.52	1.34
TRON	TRON INC	$1.46	559,000	53.15%	1.46	1.50	1.71	1.90	1.90	43.22	50.63	48.45	85.43	91.70	-0.06	-0.08	0.02	2.19
XPOF	XPONENTIAL FITNESS INC	$6.32	363,000	-37.41%	6.47	6.69	6.20	6.26	6.84	45.14	17.82	16.09	12.78	4.26	-0.06	0.05	-0.10	1.46
FUN	SIX FLAGS ENTERTAINMENT CORPORATION	$17.37	1,153,000	-50.49%	18.05	19.06	20.62	19.35	18.39	35.12	17.69	14.85	6.14	5.44	-1.09	-0.90	-0.19	1.07
PUSA	AUREUS GREENWAY HOLDINGS INC	$3.22	282,000	-35.02%	3.48	3.68	4.17	4.17	4.28	34.09	8.65	9.27	6.03	16.88	-0.26	-0.23	-0.03	0.81
LUCK	LUCKY STRIKE ENTERTAINMENT CORP	$6.88	106,000	-8.62%	7.17	7.34	7.86	8.01	8.23	36.38	7.77	12.75	13.59	29.56	-0.24	-0.22	-0.02	0.96
HWH	HWH INTERNATIONAL INC	$1.42	30,200	-29.77%	1.26	1.28	1.26	1.22	1.51	59.54	77.02	56.92	94.59	78.72	0.00	-0.01	0.02	-0.07
YYAI	AIRWA INC	$11.33	89,000	641.67%	8.98	8.23	9.49	22.38	52.14	62.47	56.83	46.52	75.99	68.50	-0.19	-0.72	0.53	0.62
GDHG	GOLDEN HEAVEN GROUP HOLDINGS LTD	$1.48	8,400	35.48%	1.41	1.39	1.57	1.68	2.55	50.80	38.10	38.46	53.76	48.44	-0.04	-0.05	0.01	0.90
DOGZ	DOGNESS (INTERNATIONAL) CORP	$0.94	11,700	-53.57%	0.98	1.02	1.07	1.22	5.17	38.44	33.87	42.40	52.49	68.54	-0.04	-0.04	-0.00	0.51
NOMA	NOMADAR CORP	$2.92	4,500	164.71%	3.03	3.30	3.38	3.76	N/A	41.49	16.26	16.64	55.39	43.89	-0.14	-0.12	-0.02	-0.07
KMRK	K-TECH SOLUTIONS CO LTD	$0.99	47,700	77.32%	1.06	1.02	1.46	1.93	1.66	38.57	46.06	64.31	39.99	64.68	-0.10	-0.14	0.04	-0.40
NWTG	NEWTON GOLF COMPANY INC	$1.10	5,400	-67.07%	1.05	0.95	0.99	1.19	1.38	58.01	80.00	78.44	79.81	79.26	0.03	0.00	0.03	0.77
MMA	MIXED MARTIAL ARTS GROUP LTD	$0.50	136,000	237.47%	0.48	0.50	0.53	0.52	0.83	48.42	27.50	25.21	49.23	40.41	-0.02	-0.02	0.00	0.75

Leisure Stocks FAQ

What are the best leisure stocks to buy right now in Jul 2026?

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best leisure stocks to buy right now are:

1. Escalade (NASDAQ:ESCA)

Escalade (NASDAQ:ESCA) is the #1 top leisure stock out of 31 with a Zen Rating of A. Stocks with a rating of A have had an average return of +28.5% per year. Learn more.

The Component Grade breakdown for Escalade (NASDAQ:ESCA) is: Value: B, Growth: C, Momentum: B, Sentiment: A, Safety: B, Financials: B, and AI: A.

Escalade (NASDAQ:ESCA) has a Due Diligence Score of 55, which is 26 points higher than the leisure industry average of 29.

ESCA passed 19 out of 38 due diligence checks and has strong fundamentals. Escalade has seen its stock return 47.74% over the past year, overperforming other leisure stocks by 135 percentage points.

2. Jakks Pacific (NASDAQ:JAKK)

Jakks Pacific (NASDAQ:JAKK) is the #2 top leisure stock out of 31 with a Zen Rating of B. Stocks with a rating of B have had an average return of +17.17% per year. Learn more.

The Component Grade breakdown for Jakks Pacific (NASDAQ:JAKK) is: Value: C, Growth: C, Momentum: C, Sentiment: B, Safety: C, Financials: C, and AI: C.

Jakks Pacific (NASDAQ:JAKK) has a Due Diligence Score of 44, which is 15 points higher than the leisure industry average of 29.

JAKK passed 15 out of 38 due diligence checks and has strong fundamentals. Jakks Pacific has seen its stock return 28.95% over the past year, overperforming other leisure stocks by 117 percentage points.

Jakks Pacific has an average 1 year price target of $30.00, an upside of 22.45% from Jakks Pacific's current stock price of $24.50.

Jakks Pacific stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 1 analyst covering Jakks Pacific, 100% have issued a Strong Buy rating, 0% have issued a Buy, 0% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

3. Hasbro (NASDAQ:HAS)

Hasbro (NASDAQ:HAS) is the #3 top leisure stock out of 31 with a Zen Rating of B. Stocks with a rating of B have had an average return of +17.17% per year. Learn more.

The Component Grade breakdown for Hasbro (NASDAQ:HAS) is: Value: C, Growth: C, Momentum: D, Sentiment: B, Safety: C, Financials: B, and AI: A.

Hasbro (NASDAQ:HAS) has a Due Diligence Score of 27, which is -2 points lower than the leisure industry average of 29. Although this number is below the industry average, our proven quant model rates HAS as a "B".

HAS passed 9 out of 38 due diligence checks and has average fundamentals. Hasbro has seen its stock return 18.31% over the past year, overperforming other leisure stocks by 106 percentage points.

Hasbro has an average 1 year price target of $106.08, an upside of 19.48% from Hasbro's current stock price of $88.79.

Hasbro stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 12 analysts covering Hasbro, 75% have issued a Strong Buy rating, 8.33% have issued a Buy, 16.67% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

What are the leisure stocks with highest dividends?

Out of 8 leisure stocks that have issued dividends in the past year, the 3 leisure stocks with the highest dividend yields are:

1. Jakks Pacific (NASDAQ:JAKK)

Jakks Pacific (NASDAQ:JAKK) has an annual dividend yield of 4.08%, which is 1 percentage points higher than the leisure industry average of 2.69%. Jakks Pacific's dividend payout is stable, having never dropped by more than 10% in the last 10 years. Jakks Pacific's dividend has not shown consistent growth over the last 10 years.

Jakks Pacific's dividend payout ratio of 138.9% indicates that its high dividend yield might not be sustainable for the long-term.

2. Lucky Strike Entertainment (NYSE:LUCK)

Lucky Strike Entertainment (NYSE:LUCK) has an annual dividend yield of 3.42%, which is 1 percentage points higher than the leisure industry average of 2.69%.

Lucky Strike Entertainment's dividend payout ratio of -35.9% indicates that its dividend yield might not be sustainable for the long-term.

3. Escalade (NASDAQ:ESCA)

Escalade (NASDAQ:ESCA) has an annual dividend yield of 3.23%, which is 1 percentage points higher than the leisure industry average of 2.69%. Escalade's dividend payout is stable, having never dropped by more than 10% in the last 10 years. Escalade's dividend has shown consistent growth over the last 10 years.

Escalade's dividend payout ratio of 53.6% indicates that its dividend yield is sustainable for the long-term.

Why are leisure stocks up?

Leisure stocks were up 0.88% in the last day, and down -0.65% over the last week. Airwa was the among the top gainers in the leisure industry, gaining 28.69% yesterday.

AiRWA shares are trading lower after the company announced that it has entered into a definitive agreement to acquire Hongkong Best Life Trade Co.

What are the most undervalued leisure stocks?

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued leisure stocks right now are:

1. United Parks & Resorts (NYSE:PRKS)

United Parks & Resorts (NYSE:PRKS) is the most undervalued leisure stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

United Parks & Resorts has a valuation score of 29, which is 12 points higher than the leisure industry average of 17. It passed 2 out of 7 valuation due diligence checks.

United Parks & Resorts's stock has dropped -12.83% in the past year. It has overperformed other stocks in the leisure industry by 75 percentage points.

2. Mattel (NASDAQ:MAT)

Mattel (NASDAQ:MAT) is the second most undervalued leisure stock based on its Valuation Rating of B. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Mattel has a valuation score of 71, which is 54 points higher than the leisure industry average of 17. It passed 5 out of 7 valuation due diligence checks.

Mattel's stock has dropped -15.1% in the past year. It has overperformed other stocks in the leisure industry by 73 percentage points.

3. Escalade (NASDAQ:ESCA)

Escalade (NASDAQ:ESCA) is the third most undervalued leisure stock based on its Valuation Rating of B. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Escalade has a valuation score of 57, which is 40 points higher than the leisure industry average of 17. It passed 4 out of 7 valuation due diligence checks.

Escalade's stock has gained 47.74% in the past year. It has overperformed other stocks in the leisure industry by 135 percentage points.

Are leisure stocks a good buy now?

50% of leisure stocks rated by analysts are a buy right now. On average, analysts expect leisure stocks to rise by 15.72% over the next year.

4.35% of leisure stocks have a Zen Rating of A (Strong Buy), 21.74% of leisure stocks are rated B (Buy), 60.87% are rated C (Hold), 8.7% are rated D (Sell), and 4.35% are rated F (Strong Sell).

What is the average p/e ratio of the leisure industry?

The average P/E ratio of the leisure industry is 16.97x.

WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.

Sectors & Industries Consumer CyclicalLeisure
Best Leisure Stocks to Buy Now (2026)
Top leisure stocks in 2026 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +28.50% per year, and are the best leisure stocks to buy now. Learn More.

Leisure Stocks FAQ

1. Escalade (NASDAQ:ESCA)

2. Jakks Pacific (NASDAQ:JAKK)

3. Hasbro (NASDAQ:HAS)

1. Jakks Pacific (NASDAQ:JAKK)

2. Lucky Strike Entertainment (NYSE:LUCK)

3. Escalade (NASDAQ:ESCA)

1. United Parks & Resorts (NYSE:PRKS)

2. Mattel (NASDAQ:MAT)

3. Escalade (NASDAQ:ESCA)

Company

Stock Tools

Stock Ideas

Sectors & IndustriesConsumer CyclicalLeisureBest Leisure Stocks to Buy Now (2026)Top leisure stocks in 2026 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +28.50% per year, and are the best leisure stocks to buy now. Learn More.

Leisure Stocks FAQ

1. Escalade (NASDAQ:ESCA)

2. Jakks Pacific (NASDAQ:JAKK)

3. Hasbro (NASDAQ:HAS)

1. Jakks Pacific (NASDAQ:JAKK)

2. Lucky Strike Entertainment (NYSE:LUCK)

3. Escalade (NASDAQ:ESCA)

1. United Parks & Resorts (NYSE:PRKS)

2. Mattel (NASDAQ:MAT)

3. Escalade (NASDAQ:ESCA)

Company

Stock Tools

Stock Ideas

Sectors & Industries Consumer CyclicalLeisure
Best Leisure Stocks to Buy Now (2026)
Top leisure stocks in 2026 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +28.50% per year, and are the best leisure stocks to buy now. Learn More.