Sectors & IndustriesConsumer DefensiveHousehold & Personal Products
Best Household & Personal Product Stocks to Buy Now (2026)
Top household & personal product stocks in 2026 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +32.52% per year, and are the best household & personal product stocks to buy now. Learn More.

Industry: Household & Personal Prod...
C
Household & Personal Products is Zen Rated C and is the 71st ranked industry out of 145 stock market industries
Learn how the Zen Ratings work
Ticker
Company
Zen Rating
Financials
Market Cap
ROE
ROA
ROCE
ROIC
D/E
Current Ratio
Gross Margin
Profit Margin
Operating Margin
ACU
ACME UNITED CORP
$166.80M8.90%6.00%9.91%9.90%0.454.2139.40%5.20%7.47%
IPAR
INTERPARFUMS INC
$2.93B19.90%10.90%19.24%24.20%0.552.9963.60%11.30%16.04%
EL
ESTEE LAUDER COMPANIES INC
$31.79B-4.40%-0.90%4.02%3.80%3.871.3674.30%-1.20%3.94%
SPB
SPECTRUM BRANDS HOLDINGS INC
$1.71B5.50%3.00%3.53%6.00%0.802.2236.50%3.80%3.65%
NUS
NU SKIN ENTERPRISES INC
$345.07M20.40%11.30%18.41%19.50%0.752.0869.40%10.80%14.15%
ELF
ELF BEAUTY INC
$4.34B10.80%5.80%8.31%16.70%1.002.7670.30%6.80%11.32%
CL
COLGATE PALMOLIVE CO
$71.21B431.80%12.50%33.73%26.30%295.650.8360.10%10.50%15.69%
COTY
COTY INC
$1.95B-15.30%-4.70%-5.17%-7.70%2.020.7963.70%-9.40%-7.34%
CHD
CHURCH & DWIGHT CO INC
$23.14B17.20%8.20%14.19%30.90%1.231.0744.70%11.90%16.96%
YSG
YATSEN HOLDING LTD
$365.12M-2.70%-2.00%-2.51%-4.20%0.283.6378.20%-1.90%-1.88%
UL
UNILEVER PLC
$157.04B29.20%7.10%17.38%22.20%3.150.7714.70%9.30%14.80%
SKIN
BEAUTY HEALTH CO
$162.27M-15.40%-1.70%4.27%3.00%7.191.6665.30%-3.20%4.45%
CLX
CLOROX CO
$13.38B1,502.50%13.60%32.58%24.00%-44.620.7444.20%11.20%15.74%
KMB
KIMBERLY CLARK CORP
$32.81B155.30%12.10%28.84%20.00%10.300.7536.00%12.30%17.49%
HELE
HELEN OF TROY LTD
$380.00M-67.60%-30.10%-40.74%-41.00%1.751.8146.70%-44.00%-40.39%
NWL
NEWELL BRANDS INC
$1.69B-10.90%-2.50%0.24%0.20%3.481.0733.80%-4.00%0.28%
PG
PROCTER & GAMBLE CO
$350.11B31.30%13.10%23.63%41.60%1.400.7250.70%19.30%25.11%
HNST
HONEST COMPANY INC
$308.18M-8.60%-6.40%-8.87%-13.10%0.333.9833.30%-4.20%-4.17%
HIMS
HIMS & HERS HEALTH INC
$5.65B23.00%7.20%7.08%8.40%2.981.9073.80%5.50%5.28%
EPC
EDGEWELL PERSONAL CARE CO
$923.12M-2.50%-1.00%0.78%1.10%1.542.1341.30%-1.80%1.18%
GROV
GROVE COLLABORATIVE HOLDINGS INC
$53.79MN/A-23.50%-41.18%-29.00%-2.671.2553.70%-7.60%-6.02%
EWCZ
EUROPEAN WAX CENTER INC
$313.59M11.40%1.20%5.82%7.50%7.832.7073.90%4.20%19.23%
DSY
BIG TREE CLOUD HOLDINGS LTD
$14.00MN/A-326.10%-420.31%-855.50%56.861.1432.20%-1,272.10%-1,249.22%
KVUE
KENVUE INC
$33.52B13.90%5.50%11.25%23.10%1.520.9658.10%9.70%15.72%
RAY
RAYTECH HOLDING LTD
$10.90M8.80%6.90%9.73%-196.80%0.255.0725.40%11.40%15.66%
BYAH
PARK HA BIOLOGICAL TECHNOLOGY CO LTD
$812.99k-885.80%-539.30%-591.63%-3,146.90%0.492.9294.40%-965.00%-953.88%
TANH
TANTECH HOLDINGS LTD
$1.16M3.70%3.10%5.37%7.50%0.202.8520.00%11.80%19.72%
MTEX
MANNATECH INC
$12.97M-22.80%-4.80%0.96%1.20%3.881.1376.30%-1.50%0.13%
SLSN
SOLESENCE INC
$66.66M6.50%1.90%6.63%4.70%2.131.8424.80%1.70%3.86%
UG
UNITED GUARDIAN INC
$30.69M17.50%15.00%23.30%25.20%0.157.0450.60%19.50%24.51%
PTNM
PITANIUM LTD
$239.10M-81.00%-43.80%-56.37%-136.60%0.492.7983.00%-31.90%-36.21%

Household & Personal Product Stocks FAQ

What are the best household & personal product stocks to buy right now in Mar 2026?

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best household & personal product stocks to buy right now are:

1. Acme United (NYSEMKT:ACU)


Acme United (NYSEMKT:ACU) is the #1 top household & personal product stock out of 31 with a Zen Rating of A. Stocks with a rating of A have had an average return of +32.52% per year. Learn more.

The Component Grade breakdown for Acme United (NYSEMKT:ACU) is: Value: B, Growth: B, Momentum: C, Sentiment: B, Safety: C, Financials: B, and AI: B.

Acme United (NYSEMKT:ACU) has a Due Diligence Score of 44, which is 13 points higher than the household & personal product industry average of 31.

ACU passed 15 out of 38 due diligence checks and has strong fundamentals. Acme United has seen its stock return 9.5% over the past year, overperforming other household & personal product stocks by 45 percentage points.

2. Interparfums (NASDAQ:IPAR)


Interparfums (NASDAQ:IPAR) is the #2 top household & personal product stock out of 31 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Interparfums (NASDAQ:IPAR) is: Value: C, Growth: C, Momentum: D, Sentiment: C, Safety: C, Financials: B, and AI: B.

Interparfums (NASDAQ:IPAR) has a Due Diligence Score of 50, which is 19 points higher than the household & personal product industry average of 31.

IPAR passed 19 out of 38 due diligence checks and has strong fundamentals. Interparfums has seen its stock lose -26.62% over the past year, overperforming other household & personal product stocks by 9 percentage points.

Interparfums has an average 1 year price target of $111.25, an upside of 21.6% from Interparfums's current stock price of $91.49.

Interparfums stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 4 analysts covering Interparfums, 75% have issued a Strong Buy rating, 0% have issued a Buy, 25% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

3. Estee Lauder Companies (NYSE:EL)


Estee Lauder Companies (NYSE:EL) is the #3 top household & personal product stock out of 31 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Estee Lauder Companies (NYSE:EL) is: Value: D, Growth: B, Momentum: C, Sentiment: C, Safety: B, Financials: B, and AI: B.

Estee Lauder Companies (NYSE:EL) has a Due Diligence Score of 18, which is -13 points lower than the household & personal product industry average of 31. Although this number is below the industry average, our proven quant model rates EL as a "B".

EL passed 6 out of 38 due diligence checks and has weak fundamentals. Estee Lauder Companies has seen its stock return 35.49% over the past year, overperforming other household & personal product stocks by 71 percentage points.

Estee Lauder Companies has an average 1 year price target of $110.94, an upside of 26.24% from Estee Lauder Companies's current stock price of $87.88.

Estee Lauder Companies stock has a consensus Buy recommendation according to Wall Street analysts. Of the 16 analysts covering Estee Lauder Companies, 37.5% have issued a Strong Buy rating, 12.5% have issued a Buy, 43.75% have issued a hold, while 0% have issued a Sell rating, and 6.25% have issued a Strong Sell.

What are the household & personal product stocks with highest dividends?

Out of 15 household & personal product stocks that have issued dividends in the past year, the 3 household & personal product stocks with the highest dividend yields are:

1. United Guardian (NASDAQ:UG)


United Guardian (NASDAQ:UG) has an annual dividend yield of 7.49%, which is 4 percentage points higher than the household & personal product industry average of 3.34%. United Guardian's dividend payout is not stable, having dropped more than 10% seven times in the last 10 years. United Guardian's dividend has not shown consistent growth over the last 10 years.

United Guardian's dividend payout ratio of 139.5% indicates that its high dividend yield might not be sustainable for the long-term.

2. Newell Brands (NASDAQ:NWL)


Newell Brands (NASDAQ:NWL) has an annual dividend yield of 6.93%, which is 4 percentage points higher than the household & personal product industry average of 3.34%. Newell Brands's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. Newell Brands's dividend has not shown consistent growth over the last 10 years.

Newell Brands's dividend payout ratio of -41.2% indicates that its high dividend yield might not be sustainable for the long-term.

3. Kimberly Clark (NASDAQ:KMB)


Kimberly Clark (NASDAQ:KMB) has an annual dividend yield of 5.12%, which is 2 percentage points higher than the household & personal product industry average of 3.34%. Kimberly Clark's dividend payout is stable, having never dropped by more than 10% in the last 10 years. Kimberly Clark's dividend has shown consistent growth over the last 10 years.

Kimberly Clark's dividend payout ratio of 82.8% indicates that its high dividend yield is sustainable for the long-term.

Why are household & personal product stocks up?

Household & personal product stocks were up 0.87% in the last day, and down -3.2% over the last week.

We couldn't find a catalyst for why household & personal product stocks are up.

What are the most undervalued household & personal product stocks?

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued household & personal product stocks right now are:

1. Nu Skin Enterprises (NYSE:NUS)


Nu Skin Enterprises (NYSE:NUS) is the most undervalued household & personal product stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Nu Skin Enterprises has a valuation score of 43, which is 24 points higher than the household & personal product industry average of 19. It passed 3 out of 7 valuation due diligence checks.

Nu Skin Enterprises's stock has dropped -8.78% in the past year. It has overperformed other stocks in the household & personal product industry by 27 percentage points.

2. Coty (NYSE:COTY)


Coty (NYSE:COTY) is the second most undervalued household & personal product stock based on its Valuation Rating of B. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Coty has a valuation score of 14, which is -5 points higher than the household & personal product industry average of 19. It passed 1 out of 7 valuation due diligence checks. Although this number is below the industry average, our proven quant model rates COTY a Valuation Rating of "B".

Coty's stock has dropped -59.12% in the past year. It has underperformed other stocks in the household & personal product industry by -23 percentage points.

3. Kimberly Clark (NASDAQ:KMB)


Kimberly Clark (NASDAQ:KMB) is the third most undervalued household & personal product stock based on its Valuation Rating of B. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Kimberly Clark has a valuation score of 43, which is 24 points higher than the household & personal product industry average of 19. It passed 3 out of 7 valuation due diligence checks.

Kimberly Clark's stock has dropped -29.47% in the past year. It has overperformed other stocks in the household & personal product industry by 6 percentage points.

Are household & personal product stocks a good buy now?

42.11% of household & personal product stocks rated by analysts are a buy right now. On average, analysts expect household & personal product stocks to rise by 17.18% over the next year.

5% of household & personal product stocks have a Zen Rating of A (Strong Buy), 10% of household & personal product stocks are rated B (Buy), 75% are rated C (Hold), 10% are rated D (Sell), and 0% are rated F (Strong Sell).

What is the average p/e ratio of the household & personal products industry?

The average P/E ratio of the household & personal products industry is 14.92x.
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Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.