Nature’s Sunshine Products (NATR): Exciting Post Earnings Buy the Dip Opportunity

By Steve Reitmeister, Editor-in-Chief, WallStreetZen
May 18, 2026 4:45 PM UTC
Nature’s Sunshine Products (NATR): Exciting Post Earnings Buy the Dip Opportunity

Shares of Nature’s Sunshine Products (NATR) are officially in correction territory after falling 20% in the past month.

For some investors that is a reason to stay far away. But for others, they appreciate how even the most exciting growth stocks can see a round of profit taking that makes for a stellar buy the dip opportunity. 

Yes…I think NATR fits into that latter camp. 

That’s because their most recent earnings report shows that the earnings growth story is still very much intact for this thriving natural health and wellness company.  

Most notably they beat expectations by 46%. This is not a 1 quarter fluke as the past 3 quarters had beats of 62%, 125% and 119% respectively. 

Meaning they are on an earnings momentum tear thanks to great success with digital sales and international expansion (mostly in Asia which now accounts for 42% of sales). 

So if all that’s true, then why are shares down 20%? 

The most logical reason is that given their earnings growth shares are up considerably over the past 2 years. So some early investors may be taking profits off the table. 

Second, was some comments by management that costs will go up in the next few quarters as they make strategic investments to fuel future growth. 

That may have spooked some short term traders out of shares. But long term investors still see the appeal which explains why the average Wall Street analyst price target is $33 pointing to 50% upside in the year ahead. 

As for the Zen Ratings, it most certainly appreciates the fundamental attractiveness in these shares. Not just A rated, but actually in the top 1% of all stocks we track based on this wellness check: 

Top 27% Growth

Top 16% Financials

Top 11% Sentiment

Top10% AI Factor

Top 5% Value

That is a well rounded fundamental profile that, combined with their impressive earnings beat streak, should attract many more investors to shares after this recent dip. So if you are interested…then the time to buy shares is now. 

What To Do Next?

Nature’s Sunshine Products (NATR) is just one of 20 stellar stocks found in my Zen Investor portfolio.

This is where we combine the outperformance of the Zen Ratings model with my greater than 40 years of investing experience to find the best stocks for the current market environment. 

That combination has led to a +23.45% gain so far in 2026 greatly leaping over all benchmarks. 

To learn more about my unique investment process…and how to get access to my current top 20 stocks…just click the link below: 

Discover Zen Investor & Top 20 Stocks Now > 

Wishing you a world of investment success!

Steve Reitmeister…but everyone calls me Reity (pronounced “Righty”)

Editor of the Zen Investor

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