Sectors & IndustriesConsumer CyclicalLuxury Goods

Best Luxury Stocks to Buy Now (2025)

Top luxury stocks in 2025 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +32.52% per year, and are the best luxury stocks to buy now. Learn More.

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best luxury good stocks to buy right now are:

Brilliant Earth Group (NASDAQ:BRLT) is the #1 top luxury stock out of 13 with a Zen Rating of A. Stocks with a rating of A have had an average return of +32.52% per year. Learn more.

The Component Grade breakdown for Brilliant Earth Group (NASDAQ:BRLT) is: Value: C, Growth: C, Momentum: B, Sentiment: C, Safety: C, Financials: B, and AI: A.

Brilliant Earth Group (NASDAQ:BRLT) has a Due Diligence Score of 28, which is 4 points higher than the luxury industry average of 24.

BRLT passed 10 out of 38 due diligence checks and has average fundamentals. Brilliant Earth Group has seen its stock return 14.47% over the past year, underperforming other luxury stocks by -20 percentage points.

Brilliant Earth Group has an average 1 year price target of $2.00, a downside of -25.65% from Brilliant Earth Group's current stock price of $2.69.

Brilliant Earth Group stock has a consensus Hold recommendation according to Wall Street analysts. Of the 1 analyst covering Brilliant Earth Group, 0% have issued a Strong Buy rating, 0% have issued a Buy, 100% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

Envela (NYSEMKT:ELA) is the #2 top luxury stock out of 13 with a Zen Rating of A. Stocks with a rating of A have had an average return of +32.52% per year. Learn more.

The Component Grade breakdown for Envela (NYSEMKT:ELA) is: Value: C, Growth: C, Momentum: B, Sentiment: A, Safety: C, Financials: B, and AI: C.

Envela (NYSEMKT:ELA) has a Due Diligence Score of 45, which is 21 points higher than the luxury industry average of 24.

ELA passed 14 out of 33 due diligence checks and has strong fundamentals. Envela has seen its stock return 42.19% over the past year, overperforming other luxury stocks by 8 percentage points.

Envela has an average 1 year price target of $9.00, an upside of 17.65% from Envela's current stock price of $7.65.

Envela stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 1 analyst covering Envela, 100% have issued a Strong Buy rating, 0% have issued a Buy, 0% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

Tapestry (NYSE:TPR) is the #3 top luxury stock out of 13 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Tapestry (NYSE:TPR) is: Value: C, Growth: B, Momentum: C, Sentiment: C, Safety: B, Financials: A, and AI: C.

Tapestry (NYSE:TPR) has a Due Diligence Score of 31, which is 7 points higher than the luxury industry average of 24.

TPR passed 12 out of 38 due diligence checks and has average fundamentals. Tapestry has seen its stock return 162.69% over the past year, overperforming other luxury stocks by 129 percentage points.

Tapestry has an average 1 year price target of $114.00, an upside of 0.62% from Tapestry's current stock price of $113.30.

Tapestry stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 12 analysts covering Tapestry, 58.33% have issued a Strong Buy rating, 25% have issued a Buy, 16.67% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

Out of 4 luxury stocks that have issued dividends in the past year, the 3 luxury stocks with the highest dividend yields are:

Brilliant Earth Group (NASDAQ:BRLT) has an annual dividend yield of 9.29%, which is 5 percentage points higher than the luxury industry average of 4.11%.

Movado Group (NYSE:MOV) has an annual dividend yield of 5.25%, which is 1 percentage points higher than the luxury industry average of 4.11%. Movado Group's dividend payout is not stable, having dropped more than 10% two times in the last 10 years. Movado Group's dividend has shown consistent growth over the last 10 years.

Movado Group's dividend payout ratio of 194.4% indicates that its high dividend yield might not be sustainable for the long-term.

Tapestry (NYSE:TPR) has an annual dividend yield of 1.28%, which is -3 percentage points lower than the luxury industry average of 4.11%. Tapestry's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. Tapestry's dividend has shown consistent growth over the last 10 years.

Tapestry's dividend payout ratio of 166.7% indicates that its dividend yield might not be sustainable for the long-term.

Luxury stocks were up 2.23% in the last day, and up 4.46% over the last week.

We couldn't find a catalyst for why luxury stocks are up.

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued luxury stocks right now are:

Signet Jewelers (NYSE:SIG) is the most undervalued luxury stock based on its Valuation Rating of C. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Signet Jewelers has a valuation score of 71, which is 52 points higher than the luxury industry average of 19. It passed 5 out of 7 valuation due diligence checks.

Signet Jewelers's stock has gained 4.03% in the past year. It has underperformed other stocks in the luxury industry by -30 percentage points.

Capri Holdings (NYSE:CPRI) is the second most undervalued luxury stock based on its Valuation Rating of C. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Capri Holdings has a valuation score of 0, which is -19 points higher than the luxury industry average of 19. It passed 0 out of 7 valuation due diligence checks.

Capri Holdings's stock has dropped -44.92% in the past year. It has underperformed other stocks in the luxury industry by -79 percentage points.

Envela (NYSEMKT:ELA) is the third most undervalued luxury stock based on its Valuation Rating of C. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Envela has a valuation score of 43, which is 24 points higher than the luxury industry average of 19. It passed 3 out of 7 valuation due diligence checks.

Envela's stock has gained 42.19% in the past year. It has overperformed other stocks in the luxury industry by 8 percentage points.

50% of luxury stocks rated by analysts are a strong buy right now. On average, analysts expect luxury stocks to rise by 6.31% over the next year.

18.18% of luxury stocks have a Zen Rating of A (Strong Buy), 18.18% of luxury stocks are rated B (Buy), 63.64% are rated C (Hold), 0% are rated D (Sell), and 0% are rated F (Strong Sell).